SOCIAL MEDIA ANALYST I

Vem ser Inter com a gente!!! 

Conta digital gratuita, plataforma de investimentos, shopping e o que mais a vida precisar. O Inter é isso, e é muito mais. A gente acredita que tudo pode ser mais simples, e que cada dia é mais uma oportunidade de fazer diferente. Se você também é assim, vem ser #sanguelaranja.

Join us in Inter&Co!!! 

Free digital account, investment platform, shopping and whatever else life needs. Inter is that, and much more. We believe that everything can be simpler, and that every day is another opportunity to do something different. If you're like this too, come be #sanguelaranja.

RESPONSABILITIES

• Develop and execute a cohesive social media and influencer marketing strategy to build and engage an international audience across platforms (Forum, Instagram, YouTube, TikTok, LinkedIn, X, etc.).
• Manage content planning and execution, ensuring that organic and influencer-generated content aligns with brand messaging, tone of voice, and audience expectations.
• Identify and collaborate with influencers and content creators who align with Banco Inter’s brand and can amplify our presence in international markets.
• Negotiate, onboard, and manage influencer partnerships, ensuring high-quality deliverables and compliance with brand guidelines.
• Monitor and engage with communities across social platforms, fostering conversations, strengthening relationships, and increasing brand loyalty.
• Analyze performance metrics (engagement, reach, conversions, ROI) from both social media and influencer campaigns, generating insights to optimize future strategies.
• Stay ahead of industry trends, identifying opportunities to innovate in content formats, influencer collaborations, and social media strategies.
• Work cross-functionally with marketing, PR, and growth teams to align campaigns with broader business objectives and maximize impact.

REQUIREMENTS

• Proven experience managing social media and influencer marketing for high-impact brands, preferably in finance, tech, or consumer industries.
• Strong understanding of content strategies, audience growth, and engagement techniques across social media platforms.
• Experience in identifying, negotiating, and managing influencer collaborations.
• Data-driven mindset with the ability to analyze performance metrics and translate them into actionable insights.
• Excellent communication and project management skills.
• Fluency in Portuguese and English (Spanish is a plus).

Nice to Have

• Experience working in international markets, particularly in the U.S. and Latin America.
• Knowledge of paid social media strategies and influencer performance marketing.
• Familiarity with influencer marketing platforms and social media analytics tools.

#VemproInter!!!

O Nosso time de Talent é focado em contratar pessoas protagonistas, atuando com paixão e mentalidade inclusiva, respeitando a singularidade de cada pessoa e oferecendo a todos os colaboradores meios para que possam desenvolver o seu potencial e protagonismo.
O Inter é parceiro e está por dentro de projetos inclusivos, todas as nossas vagas são direcionadas a pessoas com deficiências.

#ComeToInter!!

Our Talent team is focused on hiring leading people, acting with passion and an inclusive mindset, respecting the uniqueness of each person and offering all employees the means to develop their potential and protagonism. Inter is a partner and is aware of inclusive projects, all of our vacancies are aimed at people with disabilities.