
Digital Content Specialist I
We're hiring a Digital Content Specialist!
The Role:
We are seeking a detail-oriented and performance-driven Digital Content Specialist to manage and optimize content across Plexus Worldwide’s websites and digital platforms. This role is responsible for ensuring all published content is accurate, compliant, visually optimized, and aligned with business objectives.
Success in this role means delivering high-quality, timely content that enhances user experience, supports product launches, and drives measurable improvements in SEO performance and site engagement.
Employee Value Proposition
At Plexus Worldwide, you’ll do more than manage content—you’ll directly shape the digital experiences that power a global brand. As a Digital Content Specialist, your work will be visible, impactful, and tied to real business outcomes.
You’ll join a collaborative, fast-moving team where your ideas are valued, your attention to detail makes a difference, and your contributions help bring product launches and campaigns to life.
Key performance objectives:
- On-time and error-free content delivery for launches and campaigns
- Improved SEO rankings and organic traffic growth
- High-quality, compliant content with minimal revisions required
- Positive stakeholder feedback and cross-functional collaboration
- Enhanced user experience metrics (engagement, bounce rate, etc.)
Key Responsibilities
- Execute Content Publishing with Precision
- Build, proofread, and publish digital content aligned with campaign and product launch timelines, ensuring accuracy and completeness.
- Manage and Optimize CMS Content
- Enter, update, and maintain website content within CMS platforms while adhering to HTML/CSS structures and content models.
- Ensure Content Quality & Consistency
- Review and update existing pages to meet brand, compliance, and digital standards, minimizing errors and rework.
- Enhance User Experience
- Optimize content layout, formatting, and imagery to improve usability, accessibility, and overall site experience.
- Perform SEO & Metadata Optimization
- Implement SEO best practices, update metadata, and identify opportunities to improve search rankings and site performance.
- Support Digital Launches & Testing
- Act as a key contributor during user acceptance testing (UAT), ensuring content accuracy and readiness for launch.
- Develop and Edit Digital Assets
- Create and modify images and marketing assets using Adobe Creative Suite to support campaigns and product releases.
- Collaborate Cross-Functionally
- Partner with marketing, compliance, and other stakeholders to ensure content aligns with business goals and regulatory requirements.
- Drive Continuous Improvement
- Identify and recommend enhancements to content processes, workflows, and user experience.
- Maintain Flexibility for Business Needs
- Support occasional off-hours work (evenings/weekends) during critical launches or updates.
Performance Based Qualifications:
Minimum Requirements
- High School Diploma or equivalent
- 1+ year of experience in content management or related field
- 1+ year of experience with HTML/CSS fundamentals
Preferred
- Bachelor’s degree in Marketing or related field
- 2+ years of content management or digital marketing experience
Skills & Expertise
- Working knowledge of HTML/CSS and CMS platforms
- Experience with Adobe Creative Suite (Photoshop preferred)
- Familiarity with SEO/SEM principles and tools (Google Analytics, Tag Manager, Search Console, Google Ads)
- Strong written and verbal communication skills
- Exceptional attention to detail and organizational skills
- Ability to manage multiple priorities in a fast-paced environment
- High level of professionalism, confidentiality, and initiative
Why Join Plexus?
Founded in gut health. Experts in microbiome. Plexus Worldwide®, headquartered in Scottsdale, Arizona, is a renowned direct-selling company recognized as a top employer. Over the past 18 years, Plexus has dedicated itself to promoting hope, health, and happiness through its scientifically backed, innovative dietary supplements, weight management and personal care products sold primarily through Plexus Brand Ambassadors. As a six-time Best Places to Work awardee, Plexus prides itself on its robust organizational culture and commitment to community support and philanthropy. Our team is driven by a shared mission to empower individuals to achieve their health and wellness goals while offering additional income through the sale of products. Join us to be part of a team that values people, innovation, wellness, and community impact.
Our Core Values
We contribute to the overall growth and success of Plexus by embracing the Plexus core values:
- We are One Plexus.
- We are accountable.
- We get the job done right.
- We empower others.
Benefits
- Highly rated and competitive medical plans.
- 401k with company match and immediate vesting.
- 1on1, personalized health coaching.
- Many other voluntary benefits.
Thank you for taking the time to apply for an opportunity with our One Plexus team! If you had any issues during the application process, please contact us directly at careers@plexusworldwide.com.
We are committed to protecting the privacy and security of your information. Visit our Candidate Privacy Notice for additional information.
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