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Branch Director - Personal Caregiving Services

Columbia, Missouri

Job Summary:

The Branch Director is a strategic and operational leader responsible for the performance, business development/growth, and regulatory compliance of their assigned Personal Care Services (PCS) branch in Missouri. This role ensures high-quality service delivery, strong financial results, and high employee engagement.

Reporting to the Regional Vice President of Operations, the Branch Director will oversee day-to-day branch operations, recruit and develop a talented team, and establish a strong local community presence, as a part of enacting an effective operating framework that aligns with AbriCare’s vision of building a scalable, multi-region platform.

Acting as the face of the organization locally, the Branch Director will foster a culture of quality, collaboration, compliance, and community. Responsible for achieving and maintaining exemplary standards in the care of our clients and our referral sources.   Manages client services, workforce operations, and execution to deliver outstanding care while driving efficiency and growth.

This is a unique opportunity to join a mission-driven team building a transformational home care company from the ground up.

Essential Duties and Responsibilities:

Operational Leadership: Responsible for oversight and day-to-day activities of all office staff, to include recruiting, hiring, assessment activity, staffing/scheduling, risk management requirements, payroll and billing requirements, and all compliance and human resource needs.  Communicates procedural changes to office staff and ensures compliance.

Team & Culture Building: Cultivate a positive, inclusive workplace centered on collaboration, accountability, and high-quality client care. Support initiatives that strengthen employee engagement and retention. Showcase employee-centeredness and team building focus. Field team members are largely isolated in their work environments, and at AbriCare, it is the Branch Director’s responsibility to ensure connectedness and support is felt no matter the distance from the office.

Lead initiatives to improve team member retention. Responsible for the overall quality and depth of the field team member talent pool. 

Market Development: Responsible for collaborating with team members to build a network of referral sources through community engagement activities, including but not limited to educational events, health fairs, volunteering, and advocacy. Build brand awareness through physical market presence and implementation of social media strategy. Identify outreach opportunities, build referral source relationships, and drive branch growth through community engagement and market presence. Develops programs or volunteer schedules to meet the needs of key referral partners. Responsible for ensuring all cross-referral opportunities within the branch are identified and sources appropriately.

Regulatory Compliance: This role is directly accountable for compliance with Missouri Department of Health and Senior Services (DHSS), Division of Senior and Disability Services (DSDS), and Missouri Medicaid Audit and Compliance (MMAC) requirements. Ensure adherence to applicable company policies and procedures, and all applicable compliance requirements for the branch. Responsible for scheduling and documenting QAPI meetings per outlined regulations and company policies. Ensure accurate documentation and reporting for all contractual requirements. Maintain all required certifications and training records for all team members.

Monitor service delivery to ensure alignment with care plans through monthly reviews, annual evaluations, on-site visits, and thorough documentation.

Client Experience: Lead initiatives to improve client satisfaction and service reliability. Oversee resolution of escalated issues with a compassionate and timely approach.  Act as an advocate for client needs when applicable. Partner with RNs and DHSS on necessary care plan changes.

Professional Development: Promote staff and self-development through certifications, advanced training, and skill-building aligned with evolving care standards.

Financial Acumen: Responsible for full P&L responsibilities, including but not limited to revenue generation, expense management, Accounts Payable and Accounts Receivable, budget creation, and supply management. Analyzes operational metrics to drive performance. Acts as an operational expert on their book of business, able to tell the story of their branch, both wins and losses – framing both with lessons learned to fuel forward trajectory.

Knowledge, Skills, and Abilities

  • Excellent written and verbal communication skills
  • Excellent interpersonal/listening skills
  • Motivational, collaborative leader who can inspire and develop a high-performing team
  • Entrepreneurial spirit, with comfort in ambiguity and fast-paced, high-growth environments
  • Excellent time management, prioritization, and organizational skills; must be able to meet assigned deadlines even with competing priorities
  • Proficient in interacting with and creating a collaborative working environment amongst stakeholders at all levels of the organization

Required Qualifications:

  • 5+ years of work experience, preferably in personal care, home health or hospice
  • 1-2 years prior experience recruiting and managing a team.
  • Passion for mission-driven work and improving quality of life for vulnerable populations
  • Customer service focus
  • Continuous improvement mindset.

Preferred Qualifications:

  • Prior experience in personal care services
  • Strong working knowledge of Missouri Medicaid, DHSS, and MMAC regulatory frameworks
  • Current Designated Manager certification from Missouri DHSS/MMAC
    • If applicant does not have this certification, they will be required to obtain within six months of hire
  • Financial acumen and metrics orientation; ability to manage budgets and use KPIs to drive outcomes.
  • One or more years of Business Development experience

Working Conditions:

  • Physical Demand: Light physical effort. For example, standing, bending, or stooping for extended periods, operating light office equipment, e.g., computer, copier, fax machine, etc., manually handing medium weight materials and /or equipment (0-10 pounds)
  • Mental Demand: Moderate to high degree of concentration due to volume, complexity, and/or “pressure” of work.
  • Office environment. Clean working conditions with no disagreeable factors.
  • Home environments, varied. For client visits, supervisory visits, and check-ins.
  • Community environments. For community and business development events.

Compensation and Benefits:

  • Competitive base salary with performance-based bonus opportunity.
  • Health, dental, vision insurance; 401(k) with company match.
  • Generous PTO and paid holidays.

Compliance Disclaimer:

This position is subject to state and federal regulations. Noncompliance may result in recoupment of Medicaid payments and/or revocation of provider status.

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