Product Marketing Manager
About our team
About the Role
We are seeking a founding member for our Product Marketing team to support go-to-market, demand generation, field enablement, and customer marketing activities. This person will collaborate with sales, product, marketing, and design to drive Accrue’s growth and customer success.
What you'll do
- Develop messaging and positioning for Accrue’s products and buyer segments. Develop campaign-level content as well as sales enablement assets to support our GTM team
- Work closely with product, sales and marketing teams to refine marketing strategies, with the goal of driving awareness and demand for our products
- Enable sales teams to understand the value of our products and competitive solutions
- Conduct deep customer, competitor and market research to understand and refine our messaging and positioning in market
- Serve as a liaison between sales and product to deliver and leverage bidirectional feedback to empower our go-to-market
- Proactively identify customer success and bring those stories to life for use in marketing
- Partner closely with leadership and product to gain a deep understanding of product vision, upcoming functionality, and determine how best to communicate this externally
- Create and maintain a library of sales tools, such as customer presentations and competitive materials
What you'll need
- 3+ years of B2B product marketing experience; demonstrated success marketing complex fintech and/or enterprise software solutions
- Exceptional written and oral communication skills with a demonstrated ability to develop clear, concise, compelling messaging, and a persuasive writing style
- Strong presentation skills
- Fast learner, detail-oriented, and enjoys dynamic work environments
- Proven ability to build relationships with other teams and across all levels
- Self-motivated, innovative, collaborative, creative, and analytical
- Strong project management skills with exceptional attention to detail
- Proven ability to excel in a dynamic, adaptive environment
- Bachelor's degree or equivalent years of experience
Benefits & Perks
- Robust health benefits packages (3 of 4 medical plans cost $0 for full family coverage)
- Company contributed 401k plan
- An empathetic team that values mental wellness and work/life balance
- A brand new NYC office!
- Ground floor opportunity to bring a product to market that helps people in a way that doesn't exist today
Salary Information
The range listed below is just one component of Accrue's total compensation package; This role will receive a competitive salary + benefits + equity. The salary range is for US-based employees located in the listed market. Other benefits include those listed above such as healthcare and 401 with 3% contribution.
Salary Range
$90,000 - $140,000 USD
Accrue Savings is an equal opportunity employer committed to fostering an inclusive, innovative environment. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please contact us at talent@accruemoney.com.
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