Marketing Associate

Adjust, an AppLovin (NASDAQ: APP) company, is trusted by marketers around the world to measure and grow their apps across platforms, from mobile to CTV and beyond. Adjust works with companies at every stage of the app marketing journey, from fast-growing digital brands to brick-and-mortar companies launching their first apps. Adjust’s powerful measurement and analytics solutions provide visibility, insights and essential tools that drive better results.

#Ad

Make an Impact/ The role: 

Adjust is looking for a passionate Marketing Associate in our Beijing office.  We are seeking a proactive forward-thinking, marketing savvy “go-getter”. This person will be a key member of the marketing team and will help raise brand awareness through various core marketing channels throughout China. He/she will play a crucial role in driving marketing operations by helping with Adjust-hosted and co-hosted events and conferences, and aiding in the management of our local social media channels. 

Responsibilities:

• Coordinate marketing events including event planning, registrations, sponsorship fulfillment, on-site execution, after-event follow-up, and event ROI report.
• Connect events from beginning to end with internal and external stakeholders. Draft event communications, build registration pages, and event social media planning.
• Help manage and drive creative campaigns in Adjust’s Official Wechat Accounts (subscription account, service account and WeChat channel) and content pipeline. 
• Maintain relationships with external vendors, freelancers  and agencies, and ensure quality control.
• Responsible for distributing, organizing, and restocking staff swag, customer gifts, and special event swag items.  
• Monitor competitive intelligence and market trends. 
• Assist in managing local partnerships.
• Keep close communication and work with the HQ marketing team when needed.

Requirements:

• Spoken and written fluency in both English and Mandarin.
• 1-3 years experience working in mobile tech/ad/game industry or event related positions. 
• Strong abilities of event management, project management, cross-team collaboration and problem solving.
• Experience with Wechat and a strong understanding of how WeChat works; hands-on experience in driving brand visibility and growing Wechat followers
• Have a strong work ethic, the ability to multitask, meet deadlines, outstanding organizational skills, and attention to detail. 
• BA degree in Marketing/Communications/Media or equivalent
• Desire to travel 

Bonus points: 

• Proficiency with the Google Workspace (Google docs, sheets, Gmail. etc.)
• Experience with event management platforms and Sales management tools (e.g., Zoom, Asana), with familiarity with Salesforce, Pardot, and JingDigital a huge plus
• Strong visual sense and a passion for visual storytelling.
• Great interpersonal skills and outgoing personality.