Optimization Lead

We're an award-winning data, media and tech consultancy and a leading Google and Adobe partner that helps brands and agencies think beyond clicks and conversions to unlock new opportunities for growth. We thrive on rolling up our sleeves and digging into the tough stuff for our 800+ clients. And we love getting them the most ROI from their digital marketing. If you’re up for the challenge, join us. Let’s move fearlessly forward together.

Job Title: Optimization Lead

Compensation: $130,000 - $160,000

Location: Arizona, California, Colorado, Connecticut, Florida, Georgia, Iowa, Illinois, Indiana, Kansas, Maryland, Michigan, Minnesota, Missouri, North Carolina, New Hampshire, New Jersey, New Mexico, New York, Oregon, Pennsylvania, Tennessee, Texas, Utah, Virginia, Washington, and Wisconsin

Adswerve is looking for an Optimization Lead, Adobe Target to bridge the gap between pre-sales and operations, ensuring seamless client engagement and project success. This role involves providing strategic guidance on optimization workflows, leading the implementation of Adobe Experience Platform (AEP) solutions, and collaborating with both clients and internal teams.

Responsibilities

• Provide expert guidance on the implementation and integration of Adobe Target, Adobe Journey Optimizer and other optimization solutions such as AB Tasty and Optimizely.
• Lead the development and execution of web and mobile Web SDK configurations for Adobe Target, ensuring comprehensive data capture and effective optimization.
• Collaborates with the services team and larger Adswerve team as subject matter expert for Optimization (A/B Testing and Personalization) – attending calls, responding to internal and external questions, bringing a consultative approach and technical POV.
• Log client time daily, aiming for a target of 1,000 - 1,200 billable hours annually towards client projects.
• Act as the strategic lead and hands on subject matter expert on optimization (Adobe Target, A/B testing, Personalization) client engagements, connecting pre-sales efforts to successful operational client execution.
• Align operational approaches with sales conversations to ensure seamless transitions from pre-sales to project delivery.
• Engage with clients at various levels, from developers to executives, to discuss and implement optimization strategies.
• Responsible for client satisfaction and delivery through execution, strategy roadmaps, and business reviews.
• Assist sales and marketing with product demos, business discovery, webinars, blog posts, etc.
• Maintain and help manage Asana tasks for assigned tasks and for general Optimization team members.

Experience

• Extensive experience with Adobe Target, Web SDK and related optimization solutions. Adobe Journey Optimizer, AB Tasty and Optimizely knowledge is a bonus.
• Previous experience working directly with clients from both a pre-and-post sales capacity, performing demos, providing strategic guidance and expertise, and handling implementation of Adobe Target required.
• Previous experience building out deliverables, operations and services for an optimization program.
• Experience with Web SDK highly needed, knowledge in Mobile is a bonus.
• Strong communication skills, capable of engaging with all levels of an organization, from developers to executives.
• Proven background in consulting, hands on in Adobe Target implementation and experimentation, project management, and strategic planning.

This position pays a base salary of $130,000 to $160,000 per year plus bonus.  Wage differential is based on training and experience.

Our offices span Denver and Seattle, while our 300+ workplace is dispersed across the US, Canada and parts of Europe and South Africa. With a commitment to remote work, we foster a positive, team-oriented culture where every individual contributes to business success and all employees are valued for their skills and perspectives. 

At Adswerve, we’re fostering rapid growth opportunities for you to learn from the best in analytics and media. Get hands-on with cutting-edge ad technologies, all while thriving in a fun and rewarding workplace that prioritizes work-life balance. As a full-time team member, you’ll access excellent benefits, including:

• Semi-annual bonus potential
• Medical, dental and vision available for employees
• Paid time off including vacation, sick leave & company holidays
• Paid volunteer time
• Flexible working hours
• Summer Fridays
• “Work From Home Light” days between Christmas and New Year’s Day
• 401(k) Plan with 5% company match and no vesting period
• Employer Paid Parental Leave
• Health-care Spending Accounts
• Dependent-care Spending Accounts
• Employer Paid Basic Life Insurance
• Voluntary Life Insurance (Employee/Spouse/Child)
• Employer Paid Short & Long Term Disability
• Employee Assistance Program (EAP)
• Continuing Education Reimbursement
• Employee Referral Bonus Program
• Monthly Remote Work Stipend

Adswerve is an Equal Opportunity and E-Verify Employer. All qualified applicants will receive consideration without regard to race, color, ancestry, national origin, gender, sexual orientation, marital status, religion, age, physical or mental disability, medical condition, gender identity, gender expression, results of genetic testing, service in the military, or on any other basis that would be in violation of any applicable federal, state, or local law. Adswerve will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's Form I-9 to confirm work authorization.

If you require assistance with your application, please reach out to careers@adswerve.com

Screening of Applications Begins: Immediately and will continue until the position is filled. For best consideration, please apply by November 1, 2024.

Recruitment Agencies: We are not utilizing external 3rd party recruitment agencies for this search. Should those needs change, we will seek your assistance directly.