
Territory Sales Representative
Position Overview
Automatic Entrances of Wisconsin is the leading automated door company in the state, known for our industry expertise, commitment to innovation, and a successful, customer-focused sales team. We specialize in serving key sectors including Education, Government, Healthcare, and Transportation & Infrastructure. Our company is dedicated to providing growth opportunities for our employees while delivering exceptional products and services to our clients.
The Northern Wisconsin territory is primed for expansion, covering some of the highest-growth markets in the state, including Green Bay, Appleton, Wausau, Fond Du Lac, and the Eau Claire corridor.
The Territory Sales Manager will be the key growth lever for the North Wisconsin market. You will own the full sales cycle across automatic sliding, swinging, ICU, and ADA-compliant door packages, along with related service agreements. The territory has real momentum and infrastructure behind it. You'll carry the credibility of Wisconsin's leading automated door company, leverage strategic OEM partnerships, inherit an established book of business, and have access to a best-in-class sales and operations support team.
What You'll Do
- Own the full sales cycle for automatic sliding, swinging, ICU, and ADA-compliant door packages and related service agreements across healthcare, education, retail, and industrial clients in Northern Wisconsin
- Prospect and qualify new accounts using Dodge data, GC bid boards, OEM partner networks, and your existing relationships with general contractors, architects, and facilities managers
- Prepare quotes, lead pre-bid walkthroughs, negotiate terms, and secure purchase orders
- Maintain a 3x pipeline coverage ratio and achieve a close ratio target through selective, high-quality bidding
- Travel approximately 60% of the time across the Northern Wisconsin territory; field presence with GCs, architects, and end users is a core success driver
- Collaborate with project managers, sales ops, technicians, and OEM partners to ensure flawless delivery and customer satisfaction
- Report weekly to Steve Miller on GM%, pipeline coverage, close rates, and quote volume
- Develop and recover key vertical relationships in healthcare and education, including university accounts that represent significant recapture opportunity
Qualifications
- 3-7+ years of quota-carrying outside sales experience in construction products or building services (examples include door hardware, storefront glazing, overhead doors, access control, HVAC, or security integration)
- Demonstrated success selling to general contractors, architects, or facilities managers through formal bid processes from spec to close
- Self-directed territory management experience - comfortable owning your own calendar, schedule, and pipeline without daily oversight
- Strong drive, competitive energy, and a bias for action; willingness to start early, travel, build relationships, and treat the territory like your own business
- Valid driver's license and willingness to travel regionally approximately 60% of the time
- Wisconsin-based or willing to relocate; preferred geography includes Green Bay / Appleton, Wausau / Stevens Point, or Eau Claire / Chippewa Falls
Personal Attributes
- Proactive by nature - fills the calendar, builds the pipeline, and does not wait for leads to come in
- Ownership mentality - treats the territory as a personal business and takes full accountability for outcomes
- Coachable and growth-oriented; seeks out training and resources rather than waiting to be developed
- Resilient and self-motivated - comfortable with the grind of field sales and sustained effort over time
- Collaborative with internal teams while operating independently in the field
- Honest, direct, and low-ego; aligns with a culture that values effort and results over seniority
Compensation and Benefits
- Competitive base salary and commission plan.
- Performance Bonus
- 401(k) with 5% company match
- HSA with company contribution
- Medical, dental, and vision insurance
- Paid time off
- AAADM certification (company-paid)
- Company laptop and phone
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