Campaign Manager

 

About the Role

The Campaign Manager will lead the development and execution of global marketing campaigns that drive pipeline growth and brand engagement. This role requires a strategic thinker with strong project management skills and a data-driven mindset to optimize performance across channels.

Reports to

Digital Marketing Director

Pay Classification

Full-Time, Exempt

Responsibilities

• Work both independently and collaboratively to build and execute campaigns globally.
• Own reporting for campaigns and programs across the business, including sales and marketing performance, feedback loops, and actionable insights.
• Continuously optimize campaigns by identifying opportunities for improvement; apply a strong test-measure-optimize approach.
• Drive communication intra-team and cross-functionally around performance insights, campaign calendars, and status of campaigns at the tactical and channel level.
• Provide project management and oversight for key initiatives, ensuring timely delivery and alignment with business objectives.
• Maintain ownership of campaign calendars and performance tracking to ensure visibility and accountability.
• Deliver execution support as needed to drive program success and meet KPIs.
• Build and manage Salesforce lists and segmentation; create dashboards and reports to track campaign effectiveness.
• Use advanced Excel skills to analyze performance data and inform strategic decisions.
• Work closely with revenue operations team to establish reporting needs and gain support on analytical requests to deepen understanding of performance

Minimum Qualifications

• 3–5 years of experience in B2B marketing and campaign management.
• Strong proficiency in Salesforce for segmentation, reporting, and dashboarding.
• Advanced Excel skills for data analysis and performance tracking.
• Excellent organizational and project management abilities.
• Creative and analytical mindset with a passion for continuous improvement.
• Deep understanding of marketing channels and tactics in order to build frameworks for performance.

EDUCATION

• Bachelor’s degree in marketing or other related field

EXPERIENCE

• 3–5 years of experience in B2B marketing and campaign management.
• Strong proficiency in Salesforce for segmentation, reporting, and dashboarding.
• Advanced Excel skills for data analysis and performance tracking.
• Excellent organizational and project management abilities.
• Creative and analytical mindset with a passion for continuous improvement.
• Deep understanding of marketing channels and tactics in order to build frameworks for performance.

SKILLS

• Ability to meet deadlines with a high degree of motivation
• Excellent communication skills
• Thrives in a fast-paced environment
• Ability to work individually as well as collaboratively

Benefits

• Healthcare, Dental, and Vision Benefits
• Employer Paid Life Insurance and Disability Insurance
• EAP - Employee Assistance Program
• Pet Insurance
• 401(k) Plan with Employer Matching
• Competitive Bonus Structure
• Home Office Reimbursement 
• Certification Reimbursement
• Personalized Career Coaching
• Generous Paid Time Off
• Paid Office Closure December 25-January 1
• Vacation Bonus
• Summer Hours

About A-LIGN

A-LIGN is the leading provider of high-quality, efficient cybersecurity compliance programs. Combining experienced auditors and audit management technology, A-LIGN provides the widest breadth and depth of services including SOC 2, ISO 27001, HITRUST, FedRAMP, and PCI. A-LIGN is the number one issuer of SOC 2 and HITRUST and a top three FedRAMP assessor. To learn more, visit a-lign.com.

Come Work for A-LIGN!

Apply online today at A-LIGN.com and learn about life at A-LIGN by following us on LinkedIn.

A-LIGN is an Equal Opportunity Employer. Minorities, women, disabled, and veterans encouraged to apply!