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Marketing Coordinator

New York, NY

Allara is a comprehensive women’s health provider that specializes in expert, longitudinal care that supports women through every life stage. Trusted by over 40,000 women nationwide, Allara makes expert healthcare accessible by connecting patients with multidisciplinary care teams that have a deep understanding of hormonal, metabolic, and reproductive care. Allara provides ongoing support for hormonal conditions like PCOS, chronic conditions like insulin resistance, and life stages like perimenopause, helping patients see improved health outcomes. As one of the fastest-growing women’s health platforms in the U.S., Allara is bridging long-overlooked gaps in healthcare for women.

The Opportunity

Allara is seeking a detail-oriented, creative, and mission-driven Marketing Coordinator to support our growing Marketing team. In this role, you’ll help bring our brand to life across paid, owned, and earned channels–playing a key role in campaign execution, content coordination, and cross-functional project management. This is an ideal opportunity for someone who thrives in a fast-paced, startup environment and wants to contribute directly to the next chapter of Allara’s growth and impact in women’s health.

Location: Hybrid (NYC) – We value in-person collaboration and aim for at least three days per week in our NYC office, with flexibility as needed.

Your Impact

  • Support the planning, execution, and tracking of marketing campaigns across paid, social, influencer, email, and PR channels.
  • Manage timelines, deliverables, and asset coordination across internal stakeholders and external partners (designers, agencies, influencers).
  • Assist with content development, including copy drafts, creative briefs, and social or lifecycle assets that align with Allara’s brand voice.
  • Coordinate Allara’s content calendar and support day-to-day execution across social, blog, and email platforms.
  • Track and report on campaign performance metrics to inform optimization and support monthly marketing reporting.
  • Help manage Allara’s digital asset library, ensuring that all materials are organized, up-to-date, and on-brand.
  • Collaborate cross-functionally with Product, Growth, and Clinical teams to ensure consistent messaging across patient and provider touchpoints.

Required Qualifications

  • 1–3 years of marketing experience (agency, startup, or healthcare preferred).
  • Strong organizational and project management skills with the ability to juggle multiple priorities and deadlines.
  • Excellent written and verbal communication skills with attention to tone, clarity, and brand alignment.
  • Proficiency with marketing tools such as Google Workspace, project management platforms (e.g., ClickUp, Notion), and social scheduling tools.
  • Familiarity with performance reporting and analytics tools (Google Analytics, Meta Ads Manager, etc.).
  • A proactive, detail-oriented mindset and a genuine passion for advancing women’s health

Preferred Qualifications

  • Experience in healthcare, wellness, or women’s health sectors.
  • Background in influencer coordination, social media management, or lifecycle marketing.
  • Basic design or editing skills (e.g., Canva, Figma, Adobe Suite) to support creative development.

What Allara Offers  

Compensation & Career Growth

    • $65,000-$75,000 with opportunities for advancement
    • Equity 
    • Professional development & employee learning programs

Actual compensation will be determined based on a variety of factors, including but not limited to: candidate experience, education, certifications, and skill set. In addition to base salary, our total compensation package includes equity, comprehensive health benefits (medical, dental, vision), generous paid time off, and additional wellness and professional development perks.

Work Environment & Flexibility

    • 3-day hybrid in NYC
    • Unlimited PTO & 11 company holidays

Health & Wellness

    • Medical, dental, and vision benefits
    • Health Savings Account (HSA) & Flexible Spending Account (FSA)
    • Long- and short-term disability coverage
    • Annual employee wellness stipend

Family & Future Planning

    • 401(k) plan
    • Parental leave & family planning support benefits

Additional Perks

    • Company-issued laptop
    • Annual work-from-home stipend
    • A collaborative, mission-driven culture focused on improving patient care

At Allara, we believe in celebrating everything that makes us human and are proud to be an equal-opportunity workplace. We embrace diversity and are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We believe that the more inclusive we are, the better we can serve our members. We’re an Equal Opportunity Employer and do not discriminate against candidates or patients based on race, color, gender, sexual orientation, gender identity or expression, age, religion, disability, national origin, protected veteran status, or any other status protected by applicable

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