Social Media Specialist
Allegheny Science & Technology (AST) is looking for a Social Media Specialist to support the U.S. Department of Energy (DOE) in Germantown, MD! This position will be responsible for creating, curating, and scheduling written and video content for the Office of Nuclear Energy’s social media platforms to engage targeted audiences and raise public awareness around one of the nation’s most reliable and affordable sources of energy—nuclear power.
Duties & Responsibilities:
- Develop weekly social media copy and format posts for scheduling via content management platforms such as Sprout Social.
- Assist in the creation and curation of content (text, images, video) that is tailored specifically for Facebook, X, and LinkedIn to increase engagement.
- Manage and respond to social media comments and messages to foster community engagement.
- Monitor and analyze social media performance metrics and develop weekly and monthly digital reports to inform and adjust social media strategies.
- Support activities as requested, including video production, graphic design support, management of text, assets, documents, PDFs, and other media.
- Review and format web pages and newsletters prior to publication to the public site to ensure compliance with standards and best practices.
- Coordinate messaging efforts by vetting information and materials with management/senior staff, related stakeholders and other offices as needed.
Required Qualifications:
- Proven experience as a social media strategist or similar role.
- Relevant degree in broadcast journalism, marketing, communications or a related field.
- Strong understanding of social media platforms, specifically Facebook, X, and LinkedIn.
- Excellent communication and writing skills to create engaging content.
- Proven ability to shoot, write, and edit engaging videos for web and social.
- Proficiency with Adobe Creative applications (i.e., Photoshop, Illustrator, Adobe Premiere Pro).
- Willingness to take initiative and perform due diligence to ensure technical viability and accuracy of content.
- Animation experience is preferred.
Other Qualifications:
- U.S. Citizenship is required.
- This position is 100% onsite in Germantown, Maryland, and will require occasional travel required (10% or less).
Multiple factors contribute to determining the final pay for a position. These include, but are not limited to, relevant work experience, skills, certifications, and competencies that align with the specific role, geographic location, educational background, and contract provisions related to labor categories specific to the position. We are committed to offering a competitive compensation package that reflects the value and expertise that each candidate brings to our team.
The pay range for this position based on full-time employment is $90,000 - $105,000.
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