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Social Media Lead, Anthropic

San Francisco, CA | New York City, NY

About Anthropic

Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.

About the role

We're seeking an exceptional Social Media Lead to further elevate Anthropic’s presence across digital platforms. In this high-impact role, you'll be responsible for devising, publishing, and monitoring all social activity related to Anthropic's brand, making complex AI concepts accessible and engaging for diverse audiences worldwide.

You'll work at the intersection of cutting-edge AI research, product innovation, and cultural communication, partnering closely with our communications, brand marketing, and creative teams to serve key constituents with valuable content and experiences. This role requires someone who can apply exceptional knowledge of the social media landscape and astute observation of cultural trends to identify both opportunities for engagement and points of contention that require clarification.

The ideal candidate brings a unique combination of strategic thinking, creative excellence, and crisis management expertise. You'll need to be equally comfortable creating viral content moments and managing sensitive communications with the judgment and nuance.

Responsibilities:

  • Develop and execute comprehensive social media strategy across all major platforms (X/Twitter, LinkedIn, Reddit, Instagram, and emerging channels)
  • Establish and maintain content calendars aligned with research publications, product releases, and company milestones
  • Partner with creative and editorial teams to produce compelling multimedia content that educates and engages
  • Translate complex technical and scientific material for general audiences. 
  • Monitor social sentiment and cultural conversations to identify opportunities and potential issues in real-time
  • Lead reactive and crisis communications responses on social channels with sound judgment and strategic thinking
  • Build and nurture online communities around Anthropic's mission and Claude's capabilities
  • Analyze performance metrics and translate insights into actionable strategy improvements
  • Collaborate with cross-functional teams including product, research, policy, and legal to ensure aligned messaging
  • Identify and engage with key influencers and thought leaders in the AI space
  • Establish Anthropic's voice and presence on emerging platforms as the social landscape evolves

You may be a good fit if you:

  • Have 7+ years of social media management experience, ideally at a company that has meaningfully broken through in culture and/or is a high-growth technology company
  • Possess a proven track record of growing social media presence and engagement at scale
  • Excel at translating complex technical concepts into accessible, engaging content
  • Have exceptional writing skills with the ability to adapt tone and voice for different platforms and audiences
  • Have experience managing social media during product launches and crisis situations
  • Show excellent judgment in high-pressure situations requiring rapid response
  • Demonstrate deep understanding of internet culture, memes, and online communities
  • Bring strong media relationships and understand the interplay between owned and earned channels
  • Are experienced with social media management platforms and analytics tools
  • Thrive in fast-paced environments and can manage multiple priorities simultaneously
  • Care about ensuring that transformative AI systems are developed and communicated about responsibly

Strong candidates may have:

  • Experience in AI, machine learning, or emerging technology sectors
  • Background in journalism, communications, or creative fields
  • Experience managing social media for developer or technical audiences
  • Understanding of AI ethics and responsible technology communications
  • Video editing and multimedia production skills
  • International social media experience

The expected salary range for this position is:

Annual Salary:

$200,000 - $255,000 USD

Logistics

Education requirements: We require at least a Bachelor's degree in a related field or equivalent experience.

Location-based hybrid policy: Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices.

Visa sponsorship: We do sponsor visas! However, we aren't able to successfully sponsor visas for every role and every candidate. But if we make you an offer, we will make every reasonable effort to get you a visa, and we retain an immigration lawyer to help with this.

We encourage you to apply even if you do not believe you meet every single qualification. Not all strong candidates will meet every single qualification as listed.  Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidacy, so we urge you not to exclude yourself prematurely and to submit an application if you're interested in this work. We think AI systems like the ones we're building have enormous social and ethical implications. We think this makes representation even more important, and we strive to include a range of diverse perspectives on our team.

How we're different

We believe that the highest-impact AI research will be big science. At Anthropic we work as a single cohesive team on just a few large-scale research efforts. And we value impact — advancing our long-term goals of steerable, trustworthy AI — rather than work on smaller and more specific puzzles. We view AI research as an empirical science, which has as much in common with physics and biology as with traditional efforts in computer science. We're an extremely collaborative group, and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time. As such, we greatly value communication skills.

The easiest way to understand our research directions is to read our recent research. This research continues many of the directions our team worked on prior to Anthropic, including: GPT-3, Circuit-Based Interpretability, Multimodal Neurons, Scaling Laws, AI & Compute, Concrete Problems in AI Safety, and Learning from Human Preferences.

Come work with us!

Anthropic is a public benefit corporation headquartered in San Francisco. We offer competitive compensation and benefits, optional equity donation matching, generous vacation and parental leave, flexible working hours, and a lovely office space in which to collaborate with colleagues. Guidance on Candidates' AI Usage: Learn about our policy for using AI in our application process

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We believe that AI will have a transformative impact on the world, and we’re seeking exceptional candidates who collaborate thoughtfully with Claude to realize this vision. At the same time, we want to understand your unique skills, expertise, and perspective through our hiring process. We invite you to review our AI partnership guidelines for candidates and confirm your understanding by selecting “Yes.”

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