Marketing Events Lead - EMEA

About Anthropic

Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.

About the role:

Anthropic is seeking a Marketing Events Lead to build and execute our events strategy across Europe, Middle East, and Africa. As our first full-time events hire in the region, you'll establish Anthropic's presence through high-impact strategic programs that advance critical business relationships and support our mission of ensuring safe and beneficial AI development.

This role requires someone who can create world-class experiences, build scalable event programs from the ground up, and drive measurable business impact across diverse EMEA markets. You'll own the full spectrum of strategic events including Anthropic-hosted events, third-party event activations and field marketing programs. You'll work closely with sales leadership, the global field marketing team, and cross-functional partners to ensure events directly support revenue growth and strategic account advancement. Ideal candidates will have experience in both event management and field marketing.

Responsibilities:

• Develop and execute comprehensive field and event marketing strategies across EMEA, with primary focus on European markets
• Plan, manage, and execute a portfolio of strategic and field marketing events including Anthropic-hosted tentpoles, executive roundtables, customer events, partner programs, and industry conferences
• Evaluate and select premium third-party events that align with business goals and create high-impact activation strategies
• Build scalable frameworks and processes for event programs from scratch in the region
• Manage regional resources, including building relationships with key partners, vendors, and industry organizations across EMEA, and partner closely with EMEA sales leadership to align on priorities
• Measure and report on program effectiveness including executive engagement, relationship advancement, pipeline impact, and ROI
• Collaborate with global Marketing Events team to ensure regional programs align with company-wide strategy while meeting local market needs
• Coordinate with Product Marketing to ensure consistent messaging and positioning in all regional programs
• Drive continuous improvement through post-event analysis and stakeholder feedback

You may be a good fit if you:

• Have 12+ years of B2B marketing experience with deep expertise in strategic event management and field marketing in EMEA markets, particularly Europe
• Are a proven self-starter who can build and run sophisticated programs with small teams in fast-paced startup environments, with the ability to thrive as the first dedicated hire in the region
• Have experience evaluating and activating at premium third-party events strategically, including hospitality management at high-end venues, sporting events, and cultural experiences
• Have strong project management skills with experience managing complex, multi-country programs simultaneously
• Possess exceptional budgeting and financial management capabilities with experience managing substantial field marketing budgets
• Have an understanding of SaaS sales cycles and enterprise B2B buying processes
• Demonstrate cultural awareness and ability to adapt strategies for diverse European markets
• Excel at cross-functional collaboration, particularly with sales teams
• Are comfortable with ambiguity and thrive in fast-paced, evolving environments
• Have strong analytical skills and data-driven approach to program optimization

Strong candidates may also have:

• Experience marketing AI/ML or complex technical products to enterprise customers
• Fluency in multiple European languages
• Understanding of EMEA regulatory and compliance requirements for marketing activities
• Experience working in high-growth technology companies
• Knowledge of account-based marketing (ABM) strategies and execution
• Previous experience as a first field marketing hire in a new region

Travel Requirements:

This role requires approximately 40-50% travel within EMEA for field events, customer engagements, and team management, with additional travel to Anthropic offices for alignment and planning sessions.

 

Deadline to apply: None. Applications will be reviewed on a rolling basis. 

Logistics

Education requirements: We require at least a Bachelor's degree in a related field or equivalent experience.

Location-based hybrid policy: Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices.

Visa sponsorship: We do sponsor visas! However, we aren't able to successfully sponsor visas for every role and every candidate. But if we make you an offer, we will make every reasonable effort to get you a visa, and we retain an immigration lawyer to help with this.

We encourage you to apply even if you do not believe you meet every single qualification. Not all strong candidates will meet every single qualification as listed.  Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidacy, so we urge you not to exclude yourself prematurely and to submit an application if you're interested in this work. We think AI systems like the ones we're building have enormous social and ethical implications. We think this makes representation even more important, and we strive to include a range of diverse perspectives on our team.

How we're different

We believe that the highest-impact AI research will be big science. At Anthropic we work as a single cohesive team on just a few large-scale research efforts. And we value impact — advancing our long-term goals of steerable, trustworthy AI — rather than work on smaller and more specific puzzles. We view AI research as an empirical science, which has as much in common with physics and biology as with traditional efforts in computer science. We're an extremely collaborative group, and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time. As such, we greatly value communication skills.

The easiest way to understand our research directions is to read our recent research. This research continues many of the directions our team worked on prior to Anthropic, including: GPT-3, Circuit-Based Interpretability, Multimodal Neurons, Scaling Laws, AI & Compute, Concrete Problems in AI Safety, and Learning from Human Preferences.

Come work with us!

Anthropic is a public benefit corporation headquartered in San Francisco. We offer competitive compensation and benefits, optional equity donation matching, generous vacation and parental leave, flexible working hours, and a lovely office space in which to collaborate with colleagues. Guidance on Candidates' AI Usage: Learn about our policy for using AI in our application process