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Prompt Writer - Contract

Remote, United States

Apollo.io is the leading go-to-market solution for revenue teams, trusted by over 500,000 companies and millions of users globally, from rapidly growing startups to some of the world's largest enterprises. Apollo.io provides sales and marketing teams with easy access to verified contact data for over 270 million B2B contacts, along with tools to engage and convert these contacts in one unified platform. By helping revenue professionals find the most accurate contact information and automating the outreach process, Apollo.io turns prospects into customers. Apollo raised a series D in 2023 and is backed by top-tier investors, including Sequoia Capital, Bain Capital Ventures, and more, and counts the former President and COO of Hubspot, JD Sherman, among its board members. Apollo.io is growing rapidly, with 900% revenue growth since 2021, and is looking for world-class talent to keep building with us.

As a Prompt Writer at Apollo.io, you will play a crucial role in elevating our sales engagement products to new heights. Your primary focus will be on expanding our template offerings from 20 to 40+ templates, bridging competitive gaps, and creating key differentiators to surpass our competitors. This role is essential in improving the quality, scalability, and overall performance of our AI-driven sales engagement platform.

Responsibilities:

  • Develop and guide the vision, strategy, and roadmap for expanding Apollo’s template library, aligning with the company’s overarching strategy to deliver superior AI-driven sales engagement solutions.
  • Design, analyze, and refine prompts tailored to various sales engagement tasks, ensuring they drive desired responses and enhance user engagement.
  • Collaborate closely with cross-functional teams, including UX/UI designers, product managers, and data scientists, to ensure prompt designs contribute to a unified, user-centric experience.
  • Continuously optimize the prompt generation process to improve system performance, particularly in personalizing messages and selecting the optimal communication channel.
  • Integrate prompt designs into NLP models, enhancing Apollo’s sales engagement system and facilitating smarter, more efficient outreach.
  • Evaluate and iterate on prompt designs, using data analysis and user feedback to improve conversational capabilities and alignment with user needs.
  • Develop and maintain KPIs to measure the effectiveness of AI prompts, providing insights and recommendations for continuous improvement in targeting and messaging accuracy.
  • Stay ahead of advancements in AI, NLP, and machine learning, proactively applying these to Apollo’s business objectives to maintain a competitive edge.

Qualifications and Experience:

  • AI & NLP Expertise: At least 2 years of experience working with AI, NLP, and speech recognition applications, particularly in enhancing targeted messaging.
  • Conversational AI Experience: Prior experience with platforms like Kore.AI, Google Dialogflow, Amelia, or Yellow.AI.
  • Analytical Skills: Strong data analysis capabilities to assess and improve prompt performance and user interactions.
  • Experience with Large Language Models: High-level familiarity with large language models and their application in prompt design.
  • Creative & Strategic Thinking: A background in creative writing or content creation is a plus.

#LI-SM1

What You’ll Love About Apollo

Besides the great compensation package and culture that thrives in openness and excellence, we invest tremendous effort into developing our remote employees’ careers. The team embraces that we have a sole purpose: to help customers maximize their full revenue potential on the Apollo platform. This mindset opens us up to a lot of creative approaches to making customers successful at scale. You’ll be a significant part of a lean, remote team, empowered to really own your role as a proactive educator. We’re very collaborative at Apollo, so you’ll be able to lean on your teammates, even in adjacent departments, to help you achieve lofty goals. You’ll be supported and encouraged to experiment and take educated risks that lead to big wins. And, you’ll have a whole team remotely by your side to help you do it!

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