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Creative Producer (Gaming)

Barcelona

Appodeal is a dynamic US-based product company with a truly global presence.

We have offices in Warsaw, Barcelona and Virginia along with remote team members located around the world.

Our company thrives on diversity, collaboration, and innovation, making us a leader in the mobile app monetization space.

Why Appodeal?

At Appodeal, we’re more than just a company—we’re a team united by a common mission: to help every person discover and grow their talents!

We take pride in our cutting-edge product and our internationally dispersed team of talented professionals.

Here’s what we value, and what we hope you do too:

  • Continuous Learning and Growth: We are passionate about learning, growing personally, and building rewarding careers.
  • Making an Impact: We are committed to building a history-defining company that leaves a lasting impact on the mobile app industry.
  • Solving Exciting Challenges: We tackle complex problems every day, supported by a team of world-class professionals and mentors.
  • Enjoying the Journey: We believe in having fun while working toward our goals.

Appodeal is looking for a creative and performance-driven Creative Producer to lead the ideation and production of marketing creatives for our casual and hybrid-casual mobile games. You’ll be working with a portfolio of casual titles — including word, puzzle, card and board games — as well as idle/tycoon games.

The ideal candidate has a sharp creative vision, a strong understanding of the mobile ad ecosystem, and experience working with both in-house and outsourced production teams. You’ll be responsible for managing creative workflows, generating ideas, and continuously optimizing performance through data-driven decisions.

Responsibilities:

  • Develop and execute creative strategies for different ad channels across multiple projects;
  • Lead the production process for video, static, and playable creatives with external partners, and collaborate with the in-house team on idea development;
  • Collaborate closely with the UA team to analyze results and adapt creatives to campaign goals;
  • Generate hypotheses and creative concepts both independently and in collaboration with the Creative team;
  • Review and analyze creative performance metrics to optimize and iterate on concepts;
  • Conduct competitor analysis and prepare research reports on creative trends.


Requirements:

  • 3+ years of experience in creative production for mobile games;
  • Strong understanding of casual and hybrid-casual mobile games;
  • Marketing expertise – an understanding of audience motivation, advertising platforms, and key metrics; 
  • A strong analytical mindset with the ability to form hypotheses, support decisions with data, and turn insights into actionable improvements;
  • Excellent communication and organizational skills;

Nice to Have:

  • Background in design, video editing, or copywriting.

With an outstanding product and a mission that excites and inspires, Appodeal offers a unique opportunity to make an impact while being part of an amazing team.

Join us and help shape the future of mobile app success!

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