Competitive Response Manager
Competitive Response Manager
US/UK/Europe
About Inizio
Inizio is a global partner with over 10,500 experts operating in more than 50 countries. We support health and life science companies by turning science into strategy and executing across the product and patient journey. Our services include market research, strategy consulting, transformation consulting, and commercial benchmarking, all designed to be data-backed and patient-inspired.
About Advisory
Inizio Advisory is a trusted advisor for health and life science companies that turns science into strategy, supporting execution at every stage of the product and patient journey from early commercialization to launch and beyond. We provide market research and insights, strategy consulting, people and transformation consulting, and commercial benchmarking that has empowered world-leading strategies for portfolio development, product launch, franchising, HEOR, pricing, and market access — all expert-designed, data-backed, and completely patient-inspired.
Role Overview
The Competitive Response Manager plays a critical role in driving pursuit success across Advisory by leading the development of strategic, high-impact responses to complex RFPs and RFIs. This role ensures proposals are aligned to client priorities, win themes, and differentiated messaging, and coordinates input across the Innovation & Growth function, Vertical Practice Area leaders, and delivery teams to increase win probability.
Here’s what you’ll be doing:
Competitive Response Process & Best Practices
- Develops and manages a prioritization matrix, standardized tools/templates, and process overview to ensure a consistent approach to RFP/RFI intake through to submission and post-mortem review
- Develops and maintains standardized response documentation, including process maps, response templates, and best practice guides.
- Defines and communicates the key roles and responsibilities involved in the response process (e.g., Sales Exec, Solutions Lead, Practice SMEs, Delivery, Enablement), ensuring clarity and accountability.
- Continuously improves response quality by analyzing pursuit outcomes, gathering stakeholder feedback, and embedding lessons learned into future efforts.
Response Coordination
- Serves as the primary point of coordination for prioritized competitive pursuits, aligning timelines, inputs, and approval steps across functional teams.
- Works closely with Innovation & Growth, Practice leaders, Delivery, and Client Solutions to ensure response strategy and solution framing are aligned.
- Partners with Sales Enablement and Marketing to ensure proposal content reflects curated content, best practice standards, and the latest and greatest assets.
Content Curation (in Partnership with Operations)
- Curates and maintains a central repository of reusable proposal content, including past performance, case studies, credentials, and objection handling materials.
- Integrates competitive intelligence and pursuit data into content updates to ensure continued relevance and differentiation.
- Provide feedback to Solutions teams on positioning across Advisory offerings.
- Collaborate with Client Solutions, Pricing, Marketing, and Vertical Practice Area teams to ensure proposal content reflects current offerings and strategic priorities.
Here’s what you’ll need:
- Proven experience in proposal development, RFP/RFI response management, or strategic communications within a consulting or life sciences environment.
- Strong collaboration skills and stakeholder coordination skills.
- Strong project management skills with the ability to prioritize and meet deadlines.
- Excellent written and verbal communication skills, with a focus on persuasive and client-centric messaging.
- Ability to synthesize complex information and tailor content to specific client needs.
- Familiarity with competitive intelligence practices and content management systems.
- A proactive, detail-oriented mindset with a passion for driving business growth.
- Bachelor's degree in Business, Communications, Life Sciences, or a related field; advanced degree preferred
- Experience in an Inizio Advisory Consulting or similar service delivery role is preferred, to support consistency in client deliverables and alignment with established practices
Our Pledge
At Inizio, we value inclusivity, recognize the power of diversity, and inspire the next generation of change-makers. We are an equal opportunities employer and are committed to creating a dynamic work environment that values diversity, equity, and inclusion. We welcome all applications regardless of race, color, religion, gender identity, age, national origin, marital status, veteran status, genetic information, sexual orientation, or disability.
Artificial Intelligence
Inizio may use AI technologies to support certain aspects of our recruitment process, but all hiring decisions are made by our human recruiting team. We are committed to fair, inclusive, and human-led hiring practices. Don't meet every requirement? That's okay! We are dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role but your experience doesn't perfectly align with every qualification, we encourage you to apply anyway.
Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.
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