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Director, Performance Center

Bowie, MD

Attain Sports brings a community-focused, values-driven, and player-centric approach to connect diverse groups and create impact through the power of sports. The company was formed in 2021 and presents an affordable, family-friendly sports and entertainment portfolio that brings a commitment to community engagement, customer service, innovation, and the professional growth and development of its family of athletes and employees.

Attain Sports owns and manages four baseball teams: the Baltimore Orioles Double-A affiliate Chesapeake Baysox, the Baltimore Orioles High-A affiliate Aberdeen IronBirds, the MLB Draft League Frederick Keys, and the Atlantic League Professional Baseball Club Spire City Ghost Hounds. Additionally, Attain Sports is an owner of the United Soccer League (USL) Championship Club Loudoun United FC.

 

Job Description

The Director, Performance Center will oversee the sales, programming, and operations of the Performance Centers at both the Chesapeake Baysox and Frederick Keys ballparks. This individual will be responsible for driving revenue, creating memorable experiences, and ensuring the year-round utilization of both facilities. The Director will book and manage events, camps, corporate functions, team rentals, and community programming while maintaining high standards of customer service and operational excellence. 

 

Job Responsibilities

  • Sales & Revenue Generation 
    • Develop and execute sales strategies to maximize facility usage and revenue across both locations. 
    • Secure bookings for camps, clinics, corporate outings, private rentals, tournaments, and community events. 
    • Build relationships with local schools, sports organizations, businesses, and community groups. 
  • Non-Game Day Event Sales & Activation
    • Develop and implement strategies to sell and host non-game day events such as corporate meetings, private parties, trade shows, and community gatherings at both ballparks.
    • Collaborate with internal departments (e.g., marketing, operations) to create attractive event packages tailored to different audiences and budgets.
    • Cultivate relationships with local businesses, event planners, and organizations to promote the venues as premier destinations for non-sporting events.
    • Manage the end-to-end process for non-game day events, including contracting, logistics, staffing, and post-event follow-up.
    • Monitor and analyze performance metrics for non-game day events to optimize offerings and increase revenue.
  • Event & Program Management 
    • Plan, organize, and execute events and programs, ensuring smooth operations from booking through completion. 
    • Collaborate with coaching staff and instructors to create youth and adult training programs. 
    • Manage scheduling for multiple users, balancing team, league, and private rental needs. 
  • Operations & Facility Management 
    • Oversee day-to-day operations of both Performance Centers, ensuring facilities are clean, safe, and well-maintained. 
    • Coordinate staffing equipment and set-up/break-down for events. 
    • Work with ballpark operations teams to align usage and logistics. 
  • Marketing & Community Engagement 
    • Partner with marketing staff to promote camps, clinics, and events through digital, social, and grassroots channels. 
    • Position the Performance Centers as premier community resources and destinations for sports and recreation. 
    • Act as an ambassador for both the Baysox and Keys in the local community. 

 

 

Required Skills

  • Bachelor’s degree in Sports Management, Business, Marketing, or related field (preferred) 
  • 5-10 years of experience in event sales, facility management, or sports programming. 
  • Strong sales and relationship-building skills with a proven track record of meeting revenue goals. 
  • Excellent organizational skills with the ability to manage multiple projects and locations. 
  • Knowledge of baseball/softball training, camps, and sports facility operations is a plus. 
  • Availability to work evenings, weekends, and holidays as required. 
  • Reliable transportation to travel regularly between Bowie and Frederick. 

 

 

 

Additional Information

Attain Sports values your mental, emotional, and physical health and wellbeing. Our comprehensive benefits package starts on your first day of employment and includes benefits such as:

  • Competitive health, dental, and vision coverage, HSA and FSA accounts, life and disability insurance, fertility and family planning benefits, and employee assistance and discount programs
  • 11 paid federal holidays and flexible unlimited time off (UTO)
  • Generous 401(k) matching with immediate vesting
  • Flexible career paths – our career tracks provide advancement, mobility, and flexibility as you continue to grow with us
  • A healthy environment where we value unique experiences, and care about everything that makes you, you.

 

Attain Sports is committed to fair and equitable compensation practices. Individual base salary for this position is unique to each candidate and will be commensurate with experience, education, and skills, ranging from $50,000 - $80,000. In addition to base salary, this role is eligible for an annual discretionary bonus.

Interested in this position but the compensation isn’t quite right? Let us know your expectations, and we’ll see if we can make it happen based on your qualifications.

 

Attain Sports is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law. 

Applicants have rights under Federal Employment Laws. For more Information visit EEO, EEO Poster Supplement, Family and Medical Leave Act (FMLA), and Employee Polygraph Protection Act (EPPA). 

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process. 

 

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