Buyer, Digital Investment
Activation & Optimization – “The Operators and Negotiators”
At Attention Arc, we exist to make media matter. As part of our Activation & Optimization team—the Operators and Negotiators—you bring strategy to life through thoughtful investment, precise execution, and strong partnership. This team sits at the center of where decisions turn into outcomes—ensuring every impression is intentional, accountable, and built to perform.
In this role, you deepen your craft in digital investment—leading buys across OTT, CTV, OLV, Audio, and Direct IO while balancing negotiation, optimization, and performance. You translate strategy into action, connect data to decisions, and help shape how media investments drive measurable impact for our clients.
WHAT YOU’LL DO
You lead the execution of digital media investments with clarity, discipline, and a focus on performance.
- Negotiate and execute digital media buys across OTT, CTV, OLV, Audio, and Direct IO, ensuring alignment with strategy, KPIs, and client priorities.
- Maintain campaigns within DigiPro and related systems with precision—tracking budgets, updates, optimizations, and delivery details.
- Translate client goals and audience insights into actionable, well-structured buying approaches grounded in sound media math.
- Monitor pacing, delivery, and performance daily—identifying optimization opportunities and partnering across teams to act quickly and effectively.
- Build and manage vendor relationships, evaluating opportunities through a lens of curiosity, performance, and long-term partnership value.
- Ensure accurate billing and reconciliation processes, maintaining clean documentation and financial accountability.
- Communicate clearly and proactively with Supervisors, Directors, and cross-functional teams to keep work aligned and moving forward.
- Stay informed on the evolving digital landscape, including platform capabilities, measurement approaches, and emerging marketplace trends.
WHAT YOU’LL BRING
You bring growing expertise in digital investment, paired with strong analytical thinking and a commitment to continuous improvement.
- 1–3+ years of experience in digital media buying, planning, or investment.
- Strong understanding of media math, pricing models, and digital measurement frameworks.
- Experience negotiating with vendors and building collaborative, trust-based partnerships.
- Analytical strength with the ability to interpret performance data and translate it into clear, actionable recommendations.
- Structured, concise communication skills that drive alignment and clarity across teams.
- Strong organizational skills with the ability to manage multiple campaigns, priorities, and deadlines.
- A proactive, curious mindset grounded in accountability, learning, and improving the work.
WHO YOU ARE
You bring confidence to your craft and intention to how you show up—elevating both the work and the team around you.
- All In — You take ownership of your work, manage your responsibilities with discipline, and deliver with consistency and care.
- No Sidelines — You collaborate openly across teams and partners, building strong relationships that move work forward.
- Move With Curiosity — You stay engaged with how the marketplace is evolving, asking better questions and exploring new opportunities to improve outcomes.
- Truth With Heart — You communicate clearly and constructively, grounding your recommendations in both data and empathy.
You are a builder of both craft and connection—someone who balances precision with curiosity, and performance with care.
SALARY & COMPENSATION
We believe transparency is part of how we build trust and show up with integrity. The salary range for this role is $55,000–$60,000, commensurate with experience, skills, and location.
In addition to base salary, this role is eligible for a comprehensive benefits package, which may include health coverage, retirement savings, paid time off, and ongoing learning and development opportunities.
We view compensation as part of your broader growth—supporting you as you deepen your craft, expand your impact, and build a meaningful career at Attention Arc.
WHO WE ARE
Attention Arc is a modern media agency built on a simple belief: we exist to make media matter. Media is too big to take for granted and too powerful to leave to chance. We bring together expertise, creativity, technology, and human attention to turn insight into impact and make every media dollar work smarter.
Our culture is shaped by our values:
All In — we show up with intensity and ownership.
No Sidelines — we collaborate without ego or boundaries.
Move With Curiosity — we ask why, explore boldly, and learn fast.
Truth With Heart — we communicate with honesty and empathy.
We are human-led, AI-accelerated, and purpose-driven. And we’re building a future where our work and culture speak for themselves.
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