Marketing Data Analyst

Axi is a leading global provider of margin and deliverable Foreign Exchange, Contracts for Difference (CFDs), and Financial Spread betting. Our business has evolved into a world-class, multifaceted brokerage with offices in six regions. With heavy investment in the latest trading technology, Axi seeks to offer the most comprehensive end-to-end trading experience available, servicing traders of all levels from beginners to institutional-level clients. 

At Axi, data drives decisions. We’re hiring a Marketing Data Analyst to design and maintain data infrastructure, analyze metrics, and enable smart business choices across marketing, product, and finance.

What You’ll Do

Tracking Implementation & QA (40-50%)

• · Draft technical specifications for event tracking implementations across web and mobile platforms
• · Create detailed implementation tickets for development teams and review their work
• · QA event implementations: validate event names, properties, schemas, and funnel logic
• · Monitor and troubleshoot Segment CDP data flows, sources, and destinations
• · Maintain event taxonomy and tracking documentation

Data Operations & Validation (30-40%)

• · Build and maintain dashboards in Looker Studio based on BigQuery data
• · Validate reverse ETL calculations and data accuracy for marketing automation systems
• · Execute daily health checks on data pipelines (dormant user detection, reactivation logic, cohort analysis)
• · Monitor data quality across attribution systems (Facebook Ads, Google Ads, AppsFlyer)
• · Troubleshoot data discrepancies and anomalies in marketing and product analytics

Documentation & Cross-Team Collaboration (20%)

• · Document existing tracking implementations and create technical specifications
• · Maintain runbooks for data validation and monitoring procedures
• · Collaborate with Marketing, Product, and Development teams to define tracking requirements
• · Support implementation of new analytics features and measurement frameworks

About You

• Proficient in SQL, Python and JavaScript
• Experience with Pandas/NumPy; familiarity with funnel analysis and marketing attribution.
• Excellent analytical thinking, structured reasoning, and problem-solving mindset.
• Proactive self-starter with strong attention to detail.
• Highly organized, able to work under tight deadlines.
• Degree in Science or Mathematics—strong academic performance required.
• Fluent in English, with clear communication skills.

Nice to Have

• BI/reporting experience in iGaming, insurance, e-commerce, or online casino industries.
• Experience with BI tools (Tableau, Looker, Power BI).

Axi’s Bag of Delights

• Competitive compensation
• Training, development resources, and certification opportunities
• 18 annual leave days + 12 sick days
• Local public holidays
• Health insurance benefits

Interview Process

1. Talent Acquisition Screen (30 mins)
2. Technical Interview with BI/Product (60 mins)
3. Hiring Manager Interview (30 mins)