Back to jobs

Assistant Merchant, GE

Burlingame, CA

Balsam Brands is the official global brand licensing partner for GE holiday lighting. The Assistant Merchant, GE is an early-career merchandising role that supports the execution of category strategies for the GE brand. This position partners closely with Merchants and Senior Merchants to help manage assortments, track performance, and bring products to market on time and on strategy. The role is ideal for a detail-oriented, analytically curious individual looking to build a strong foundation in merchandising, category management, and cross-functional collaboration within a mass-market, omnichannel environment. 

This full-time position reports to the Senior Merchant, GE and is expected to work in a hybrid model, which currently includes Monday, Tuesday and Wednesday in-office.  

 What you’ll do:  

  • Support day-to-day management of GE product categories, assisting with assortment maintenance, pricing updates, and lifecycle tracking 
  • Maintain and update assortment plans, line lists, and merchandising tools to ensure accuracy and visibility 
  • Assist with sales, margin, and inventory analysis; prepare recaps and reporting to inform merchandising decisions 
  • Partner with Planning and Operations to help manage inventory flow, forecasts, and basic replenishment needs 
  • Coordinate cross-functionally with Product Development, Marketing, and Creative teams to support on-time product launches 
  • Support vendor communication, including sample tracking, documentation, and issue resolution 
  • Conduct competitive research and market analysis to identify trends and emerging opportunities 
  • Participate in seasonal milestones such as line reviews, style-outs, and launch readiness meetings 
  • Ensure product data accuracy across systems, including attributes, pricing, and packaging details 
  • Proactively identify process improvements that increase efficiency and reduce errors 

 What you bring to the table:  

  • Bachelor’s Degree   
  • 3+ years of experience in merchandising, buying, planning, or a related retail or consumer products role 
  • Strong analytical skills with high level of comfort working in Excel and basic financial reporting 
  • High attention to detail and strong organizational skills in a deadline-driven environment 
  • Ability to manage multiple priorities and follow through on execution 
  • Curiosity about consumer behavior, product trends, and retail dynamics 
  • Clear written and verbal communication skills 
  • Collaborative mindset with a willingness to learn and take feedback 

About Us: Balsam Brands is a global, omnichannel retailer with roots in holiday and home décor. We strive for excellence in everything we do and present a unique opportunity for those seeking to have a meaningful impact in a 

people-first company that values relationship building, authenticity, and doing the right thing. We have steadily growing teams in Boise, the Bay Area, Dublin, the Philippines, Canada, and Mexico.    

The company's mission is to create joy together. We empower our team and partners to love what they do, provide products and experiences that inspire meaningful moments with family and friends, and give back to our families and communities in impactful ways. When you join Balsam Brands, you'll find a culture of caring people doing challenging work and building a welcoming workplace. 

 At Balsam Brands, we strive to offer a competitive compensation and benefits package. For permanent, full-time team members, our current package includes: 

  • Competitive compensation, including a cash-based incentive plan; salary is reviewed yearly and may be adjusted as part of the normal compensation review process 
  • Comprehensive Medical, Dental, and Vision coverage, with 100% of monthly premiums covered for team members, and 85%+ employer-paid premiums for other coverage tiers that include dependents 
  • Up to $2,000 annual funding toward HSA accounts  
  • Medical, transit, dependent care FSA  
  • Infertility coverage offered on all medical plans 
  • Generous parental leave program and flexible return options 
  • Company-paid life and AD&D insurance 
  • Company-paid short and long-term disability insurance 
  • 401(k) with dollar-for-dollar company match up to $4,000 per calendar year 
  • Employee Assistance Program (EAP) and other mental health and wellness perks 
  • Paid holidays, annual shutdown week, PTO, and volunteer time-off (VTO) packages 
  • Paid 5-week sabbatical leave after 10 years of employment 
  • Annual continuous learning benefit up to $1,000 per person, per fiscal year 
  • Up to $300 flexible reimbursement to support setup of new team member's work-from-home environment 
  • Generous team member merchandise discount 
  • Valuable extras: identity theft protection, subsidized parking, monthly wellness, pet insurance, accident & critical illness insurance 

The base pay range for this position is: $66,000 - $82,000. Please note that placement within the posted salary range is based on several factors, including geographic location, experience, skills, alignment with role requirements and other job-related factors. It is uncommon for offers to be made at the top of the range, as this typically reflects a candidate who exceeds all role requirements and brings significant, directly applicable experience. We benchmark our pay ranges against current external data sources and regularly review compensation for our team members. Balsam Brands is committed to providing our team members with an internally fair, externally competitive, and fiscally prudent total compensation package administered in a simple and consistent manner. 

At Balsam Brands, we strive to build a diverse, equitable, and inclusive team to fulfill our purpose to create joy together. Balsam Brands is proud to be an equal opportunity employer. We encourage people from all backgrounds, ages, abilities, and experiences to apply. We do not discriminate on the basis of race, ethnicity, religion, national origin, citizenship, marital or family status, disability, sexual orientation, gender identity or expression, pregnancy or caregiver status, veteran status, or any other legally protected status. We will ensure that individuals with disabilities are provided reasonable accommodations to participate in the job application and interview process, to perform essential job functions, and to receive other benefits and privileges of employment. 

#LI-Hybrid 

Create a Job Alert

Interested in building your career at Balsam Brands? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Select...
Select...
Select...
Select...

Office locations are in

Redwood City, CA

Boise, ID

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Balsam Brands’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.