
Field Marketing Brand Ambassador
ESSENTIAL JOB FUNCTIONS/DUTIES:
● Deliver key messaging clearly and enthusiastically to a wide variety of
audiences.
● Represent the brand in a professional and personable manner at all
times.
● Hand out samples, flyers, coupons, and branded merchandise to
consumers in target locations.
● Assist in executing guerrilla marketing tactics such as pop-ups, flash
mobs, creative stunts, and other promotional activities.
● Ensure smooth setup and takedown of materials and equipment related
to activations.
● Attend and support brand-sponsored events and activations, including
assisting with registration, crowd engagement, and giveaway
components.
● Ensure event materials are organized and brand presentation is
consistent and polished
● Collect and report consumer feedback, interaction numbers, and
distribution counts.
● Submit post-activation reports including qualitative observations,
consumer insights, and digital content (e.g., photos, videos).
● Capture photo and video content during activations for social sharing
and brand use.
● Encourage consumer participation in social media campaigns, including
hashtag use and tagging.
● Communicate effectively with team leads and other ambassadors to
ensure alignment on campaign goals and logistics.
● Participate in pre-campaign briefings and training sessions to
understand messaging, protocols, and expectations.
JOB SPECIFICATIONS:
● High school diploma or equivalent required.
● 1+ year experience in promotional marketing, street team activation,
brand ambassadorship, or customer-facing roles (retail, hospitality,
events).
● Experience in guerrilla marketing, event staffing, or working at high-
energy public events is highly desirable.
● Excellent interpersonal and communication skills – confident speaking
to individuals and groups.
● Outgoing, energetic, and engaging personality – able to draw in and
excite passersby.
● Basic social media knowledge – familiarity with Instagram, TikTok, or
other platforms for content sharing or engagement tracking.
● Position involves standing and or walking for long periods of time.
● Suitability to be granted a Gaming License from the New Hampshire
Lottery Commission.
● Must be 18 years of age or older.
COMPENSATION: $15/hr
CERTIFICATION REQUIREMENTS:
Is this position responsible for selling, serving, or distributing alcoholic beverages or do they have comp authority? No
Gaming License Required? Yes
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