Brand & Partnership Manager

About us:

Betty is an innovative entertainment company pioneering at the intersection of real money online casino and casual mobile gaming. Accredited by the Alcohol and Gaming Commission of Ontario (AGCO) as a B2C operator in February 2023, we've set a new standard in the industry. Our mission is to redefine the online casino experience by offering a uniquely transparent environment where players can relax, unwind, and enjoy themselves safely. We are committed to accessibility, fairness, and inclusivity, fostering a community of like-minded individuals who value ethical gaming practices and prioritize our players' safety and enjoyment above everything else.

Our Values:

• We are honest - we value honesty in all aspects.
• Bring the Olives - we offer premium customer experience.
• Think Big - we believe in always striving for more.

Key Responsibilities:

• Support the end-to-end execution of marketing campaigns, including managing timelines, reviewing assets, organizing feedback, and ensuring delivery across all relevant channels.
• Own workback schedules and proactively flag blockers, surface status updates, and make prioritization trade-offs to keep projects on track.
• Drive cross-functional collaboration across marketing, product, promotions, user acquisition, and CRM teams to develop and execute integrated campaigns.
• Act as a project lead with internal stakeholders, agencies, and vendors.
• Analyze and report on brand and campaign performance, using consumer insights, market data, and KPIs to inform strategic decisions.
• Lead development of key partnership programs, including identifying potential partners and negotiating agreements.

What we're looking for:

• 5+ years of consumer marketing experience preference for work in highly regulated industries
• Education in Marketing, Communications or a related field
• Proven ability to lead teams, manage budgets & stakeholder expectations, and deliver results 
• Strategic thinker with strong executional skills and a hands-on approach
• Expertise in brand awareness and cross-channel campaign execution
• Strong analytical skills and mindset with comfort interpreting consumer data, campaign performance, and making data-driven recommendations
• Creative and agile thinker who thrives in a fast-paced, entrepreneurial environment

What we offer: 

• Competitive salary
• Discretionary bonus
• Premium Health insurance
• Career and skills development opportunities
• Fun and collaborative team environment
• New modern office space
• Exclusive employee discounts and perks through Perkopolis
  
  

Additional Information

At this time, we are unable to sponsor work visas for this position. Candidates must be authorized to work in the job posting location for this position on a full-time basis without the need for current or future visa sponsorship.

Betty Gaming CA Ltd. is an equal opportunity employer and will provide reasonable accommodation for qualified individuals with disabilities throughout the recruitment and selection process.  Please advise our Talent Acquisition Specialist in advance should accommodation be required.