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Product Designer UI/UX | Betty UK

Sofia, Bulgaria

About Us:

Betty is an innovative entertainment company pioneering at the intersection of real-money online casinos and casual mobile gaming.
As our group continues to grow, we’re launching a new regulated venture in Great Britain. Betty UK is a startup company licensed by the Gambling Commission, as a casino operator in April 2026.


Our mission is to redefine the online casino experience by offering a uniquely transparent environment where players can relax, unwind, and enjoy themselves safely. We are committed to accessibility, fairness, and inclusivity, fostering a community of like-minded individuals who value ethical gaming practices and prioritize our players' safety and enjoyment above everything else.


Our Values:

  • We are honest - we value honesty in all aspects.
  • Bring the Olives - we offer premium customer experience.
  • Think Big - we believe in always striving for more.

 

Key Responsibilities:

  • Design and develop compelling visual assets for CRM campaigns, promotional materials, and social media channels.
  • Collaborate effectively with marketing and content teams to produce on-brand creatives that boost engagement and conversion rates.
  • Ensure brand consistency while adapting visuals to suit diverse platforms and target audiences.
  • Propose and implement A/B tests to optimize creative performance and enhance user engagement.
  • Manage multiple projects simultaneously, delivering high-quality assets on time and with meticulous attention to detail.
  • Actively participate in ideation sessions and contribute to shaping the creative direction of campaigns.

 

Requirements:

  • Proven experience in graphic design, ideally within the iGaming industry or a digital agency.
  • A strong portfolio showcasing visual storytelling, brand alignment, and effective communication design.
  • Expert command of Adobe Photoshop, Illustrator and Figma.
  • Solid understanding of layout, typography, hierarchy, and color.
  • Strong grasp of adapting designs for performance-driven marketing (CRM, email, banners, social, etc.).
  • Ability to align with brand tone and voice while developing visually impactful solutions.
  • Highly detail-oriented with excellent time management and communication skills.
  • Comfortable working both independently and collaboratively within a team.

 

Nice to have:

  • Working knowledge of Adobe After Effects.
  • Basic animation or 3D design capabilities.

 

What we offer:

  • Competitive salary
  • Premium Health insurance
  • Career and skills development opportunities
  • Fun and collaborative team environment
  • New modern office space

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