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Strategy Associate

THE COMPANY: BIRDY GREY

Birdy Grey is a direct-to-consumer brand whose mission is to celebrate and elevate friendships during one of the most important milestones in a person’s life: THE WEDDING. 

Founded in 2017 by best friends Grace Lee (CEO & Founder) and Monica Ashauer (President & Co-Founder), Birdy Grey offers affordable bridesmaid dresses starting at $100, and fun gifts and accessories for everyone in the bridal party. Brides and bridesmaids alike count on Birdy Grey for their most important day—so much so that we’ve dressed over half a million bridesmaids (and counting) in less than 5 years.

THE OPPORTUNITY: Strategy Associate

REPORTS TO: Senior Director of Strategy

LOCATION: US - Remote

Headquartered in Los Angeles, CA with an office in New York, NY, Birdy Grey supports remote work for eligible roles. We ask that all employees travel to either office once a quarter. This role is not eligible for visa sponsorship.

Birdy Grey is looking for a resourceful Strategy Associate to help drive strategic initiatives and cross-functional execution. This role will:

  • Work collaboratively with leadership to define, prioritize, and execute critical strategy projects
  • Scope solutions and implement across teams
  • Directly and quantifiably impact business decisions and performance
  • Work with the strategy team to define and enable Birdy Grey’s strategic roadmap, with a focus on growth plans and new business categories

This associate is highly analytical and tackles problems in an organized, hypothesis and data-driven manner. This will be a very fast-paced role that requires excellent collaboration skills with team members at all levels.

SCOPE OF RESPONSIBILITIES

  • Partner with Strategy leadership on strategy formulation and execution, working cross functionally with other departments (e.g., production, merchandising, marketing, finance, etc.)
  • Partner with company leadership on strategic planning for the company, including developing strategy roadmap, setting targets (KPI’s), prioritizing among competing initiatives, and developing an operational execution plan with cross-functional partners  
  • Aggregate and analyze data from internal and external sources, develop hypothesis, define reporting, mine insights, and synthesize key takeaways to drive improvements across the company
  • Conduct market and competitor research to understand our consumer, trends, and market sizing on an ongoing basis
  • Monitor performance of the business by ensuring core KPIs are met and understanding the driving forces behind them
  • Own the execution of key strategic initiatives (including new business categories)

THE RIGHT CANDIDATE: QUALIFICATIONS & PERSONAL ATTRIBUTES

  • EDUCATION: College degree required
  • EXPERIENCE / REQUIREMENTS:
    • 2-3 years of experience in management/strategy consulting firm or corporate strategy team
    • Demonstrated track record of exceptional analytical and problem-solving skills
    • Experience working cross-functionally supporting multiple verticals / teams (e.g., marketing, research, finance, operations)
    • Strong analytics, presentation, and communication skills
    • Strong ability to identify and prioritize the most impactful business issues
    • Ability to distill complex issues into structured frameworks and action plans
    • Ability to thrive in an ambiguous environment with a high degree of autonomy
    • Ability to develop strong collaborative relationships with multiple stakeholders
    • Ability to multi-task and handle several deadlines simultaneously 
    • Expert excel skills to analyze data and build complex dynamic models from scratch
    • High degree of comfort with messy, complex data sets 
    • Excellent communication skills (verbal, presentation and written) 
    • Hard working and willing to roll sleeves up - no job is too big or too small
    • You have an entrepreneurial spirit. You thrive in a dynamic, fast-paced, fluid environment. You are comfortable with ambiguity and take initiative to lead projects
  • NICE TO HAVES:
    • Start-up experience a plus! 
    • Interest in bridal and fashion

WHY BIRDY GREY: BENEFITS & PERKS (for eligible Full-Time Employees)

  • Competitive Compensation: Based on experience and performance + Annual Performance Bonus
  • Healthcare Benefits: 100% employer covered medical dental & vision plans, 50% spouse and dependent medical coverage + access to One Medical + Mental Health Benefits
  • Retirement: 401K + up to 4% match after 3 months
  • Generous PTO: Flexible Open PTO Policy + 11 paid holidays
  • Wellness: A monthly wellness day + $50 monthly wellness stipend + summer Fridays
  • Flexibility: Partial remote with a high level of autonomy and accountability + $50 monthly WIFI stipend
  • Employee Discount: Free bridesmaid dresses + 50% discounts on Birdy Grey products
  • Family Benefits: 3 months of paid parental leave 
  • Purpose:  Join in the success of a high-growth, 80% women, minority founded, early-stage startup by driving performance and building out new processes

Highlights:

  • Birdy Grey is #305 on Inc5000's List of Fastest Growing US Companies 2022
  • #22 on BuiltIn’s Best Startups to Work for in LA
  • Be part of a company innovating the $75B+ US wedding market (IBISWorld, 2019) 
  • Join a Women Founded Small Business blazing trails in the Bridal industry
  • Birdy Grey is making waves on BuzzFeedThe Knot, BridesPeople, Allure, PopSugar, Bustle and more 
  • Named #5 on LA’s 50 Hottest Startups in 2020 by Pitchbook & Dot.LA 
  • Customers can participate in Birdy Grey’s giveback program with The Princess Project, a non-profit that provides prom dresses and accessories to teens in need

Additional Information

The Lead Announces the 2021 Foremost 50 List: The Annual Power List of High-Growth D2C Brands 

Cult-favorite bridal brand brings $99 bridesmaid dresses to one-day pop-up in Plano 

My wedding party wore thse $99 bridesmaid dresses from Birdy Grey and everyone looked amazing, proving you don't need to make anyone spend $400 on a dress they'll wear once 

Birdy Grey Instagram - @birdygrey

 

 

Birdy Grey is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

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