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SEO/GEO Specialist

Remote, US

Bloomerang combines the best tools, resources, and people to provide a world-class experience for tens of thousands of nonprofits, allowing them to raise more money and do more good in the world. Our powerful software and stellar customer service have made us one of the highest rated fundraising/donor CRMs on the market.

In addition to creating thriving nonprofits, we’re also in the business of creating thriving employees. At Bloomerang, you’ll be a part of a mission-driven culture built on the core values of Simplify, Care, and Act. We know the key to our success is our people, and we’re proud to be home to some of the most innovative and skilled employees in the workforce today.

 

The Role

The SEO/GEO Specialist plays a key role in expanding Bloomerang’s organic reach, boosting site visibility, and developing content that resonates across markets. Reporting to the Search & AI Optimization Manager, this role is responsible for executing the SEO & GEO content strategy—including keyword research, internal and off-site content creation, and optimization. This work directly impacts brand awareness, traffic growth, and lead generation.

The SEO/GEO Specialist is a versatile strategist who thrives in both analytical and creative spaces, is comfortable producing and reviewing content, and is excited about scaling impact through a content-driven SEO strategy.

 

What You Will Do

  • Plan the SEO content calendar in collaboration with Search & AI Optimization Manager, the broader marketing team, and an SEO agency.
  • Write high-quality, SEO-optimized content for internal publication, targeting both top-of-funnel and high-intent queries.
  • Leverage generative and agentic AI tools to streamline content creation and enhance reporting workflows.
  • Create & review off-site content for backlinks and partner placements to enhance domain authority in coordination with an SEO agency.
  • Assist on GEO content initiatives and be the Search & AI Optimization Manager’s right hand for GEO content initiatives, supporting targeted marketing campaigns and persona strategy rollouts.
  • Conduct keyword research and gap analysis to identify and prioritize SEO content opportunities.
  • Measure and report SEO performance, including keyword rankings, page traffic, CTR, and conversions using tools like GA4, Search Console, and SEMrush.
  • Stay current with SEO trends, Google algorithm updates, and best practices to ensure content and strategy remain competitive.

 

What You Need to Succeed

  • +3 years of experience in SEO strategy, content marketing, or other related roles.
  • Strong knowledge of Google’s SGE and Generative AI tools (such as ChatGPT) and how they impact search.
  • Strong knowledge of on-page, off-page, and technical SEO best practices.
  • Experience writing and editing content for both internal blogs and external placements.
  • Familiarity with CMS platforms (e.g., WordPress), SEO tools (e.g., SEMrush, Screaming Frog), and web analytics platforms (e.g., GA4, Google Search Console).
  • Strong analytical mindset with the ability to turn data insights into action.
  • Exceptional written communication and editorial skills. 
  • Experience with AI tools and a proactive interest in leveraging their evolving capabilities for content and strategy development.
  • Ability to actively explore, learn, and responsibly integrate AI tools into daily tasks to drive efficiency and support Bloomerang's mission. 

 

Benefits

Health + Wellness

You’ll have access to generous health, vision, and dental insurance options as well as HealthiestYou, a healthcare service that offers convenient, confidential access to quality doctors 24/7, anytime, anywhere. 


Time Off

You’ll get a competitive PTO package that includes 20 PTO days, 3 flex days, 4 optional volunteer Days, 12 paid holidays, as well as paid parental leave.


401k

You’ll receive a 401k match to help invest in your future.

 

Equipment

Everything you need to be successful, shipped right to your door.

 

Compensation

The salary range for this position is: $66,500 - $99,500. You may also be eligible for a discretionary bonus. Actual compensation within the range will be dependent on your skills, experience, qualifications, and location, as well as applicable employment laws.

 

Location

This is a permanent, full-time, fully remote position. Employees living in Indianapolis, IN are welcome to work from our company headquarters. We do not offer Visa sponsorship or relocation assistance at this time. 

 

Accommodations

Applicants who require accommodations may contact careers@bloomerang.com to request an accommodation in completing an application.

 

Bloomerang is an Equal Opportunity Employer. Individuals seeking employment at Bloomerang are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. 

Employment with Bloomerang is contingent upon signing a Proprietary Information and Inventions Agreement, satisfactory completion of our pre-employment background check, and satisfactory proof of legal authorization to work in the United States.  In accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for Employment. Any criminal offenses or crimes that are related to material duties of the role will not be considered



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