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Director, Site Merchandising

New York, New York

Job Title:

Director, Site Merchandising

About Bombas:

Bombas is a comfort focused premium basics brand with a mission to help those in need. The company launched in 2013, after the founders learned that socks are the #1 most requested clothing item at homeless shelters. From there, they set out to solve that problem, donating a pair of socks for every pair they sell. How do you donate a lot of socks? You sell a lot. And how do you sell a lot? You make the most comfortable socks in the history of feet. Millions of pairs sold and donated later, Bombas has continued to innovate within its mission and product, introducing new socks, as well as underwear and t-shirts, the #2 and #3 most requested clothing items at homeless shelters, all while continuing to make a positive impact on the community where we all work and live.

Click here to see what it's like to work inside the Bombas Hive!

The word Bombas is derived from the Latin word for bumblebees. Bees work together to make their hive a better place. At Bombas, we’re inspired by that. We know it’s the collective efforts of our team that keeps the Hive alive and strong - a team that is diverse and inclusive. Different perspectives strengthen our ability to make the most comfortable versions of the products people wear closest to their bodies every day and to serve the communities where we all work and live. We are committed to continuously building a Hive where all are welcomed, seen, and heard regardless of age, color, ethnicity, gender, gender identity, genetics, physical or mental ability, protected veteran, status, race, religion and sexual orientation. As a team, we will strive to create room for different experiences and empower all voices.

Based on the specific needs and job requirements, this role will be working out of our Bombas HQ in New York City.

About the Job:

We’re looking for a strong, thoughtful operator to join our eCommerce team as our Director of Site Merchandising. The right person has 10+ years of eCommerce experience, with 5+ years of site merchandising experience and 3+ years experience leading the site merchandising function at a company where digital revenue exceeds $300M. This is a chance to have a big hand in how our site shows up for our customers and how we scale our business by improving site performance, brand perception, and operational efficiency.

What you’ll be responsible for:

  • Improving overall and category-level site performance AND brand perception
    • Own site merchandizing strategy and execution in alignment with overall company goals, product strategy, and brand aspirations
    • Deliver conversion rate and AOV improvements while improving the qualitative customer experience on site, ensuring our site is optimized for product discovery, brand storytelling, and conversion
    • Own homepage, category, and PDP merchandising, evergreen and in support of our company content calendar, setting the direction for how products come to life across all shoppable touchpoints
    • Refine and monitor key performance metrics to evaluate and communicate the impact of merchandising choices
    • Use quant and qual insights to guide strategy and quickly iterate on what’s working and influence upstream and downstream teams (brand, creative, product merchandizing, marketing, and more)
    • Build and run a high-impact roadmap of A/B tests (and other test and learn approaches) across site surfaces: navigation, filters, homepage, PLPs, PDPs
    • Improve brand perception and understanding on site through close partnership with our brand and creative teams
    • Evolve site in response to changing customer expectations, including AI usage
  • Ensure the site runs smoothly and efficiently at scale
    • Continually improve processes around core aspects of site operations, from content and products go live to how we manage daily operations and merchandising updates
    • Own the site execution calendar, ensuring campaigns, launches, and content updates go live on time and to spec, in close partnership with brand, creative, merch, planning and marketing
    • Get the most out of our existing merchandising tools, measurement stack, and CMS workflows and advocate for and influence the evolution of these areas with Product and UX
    • Ensure processes and tooling will support our future growth, including exploration of AI to improve efficiency at scale
  • Lead a high-performing Site Merchandising team
    • Mentor and develop the site merch team, helping them grow in their careers

What we’ll love about you:

  • You’re collaborative and open, but come prepared with a point of view
  • You are always looking for optimizations, using a combination of gut instincts around brand and product fused with a sharp analytical skills
  • You’re comfortable leading others, and still willing to roll up your sleeves
  • You’re thoughtful, curious, and want to make things better
  • You’re comfortable with complexity, ambiguity, and figuring it out
  • You solve problems and create scale with systems and process
  • Strong written and verbal communication skills
  • Belief in our mission and understand the importance of giving back
  • Comfortable working in an open office environment while staying focused

What you’ll love about us:

  • We are a team of smart, interesting, diverse, funny, and loving people.
  • We offer competitive compensation, employer paid health, medical and dental benefits, 401k with match, paid parental leave, snacks, socks and a fun, relaxed office environment.
  • We take the responsibility to make sure you are excited, happy, and find fulfillment in your work very seriously.
  • We value fun. This is why we host office lunches, offsite team outings and company retreats.
  • We believe in giving back to the community and helping those in need, which is why we volunteer as a team regularly.
  • We believe success comes from the collective effort of all, which is why all full-time employees receive equity in the business.
  • We offer flexible paid time off for all full-time employees. This includes over 20 paid company holidays and unlimited vacation, sick, and wellness days because we understand the value of health, relaxation, spending time with friends and family, and traveling the world.
  • We understand the importance of communication and offer a monthly phone stipend for all full-time employees.
  • We believe a healthy body equals a healthy mind, so we offer a $100 monthly wellbeing reimbursement to all full-time employees.

What you’ll bring:

  • 10+ years in e-commerce, with 5+ in site merchandising roles. Bonus points for having been in merchandizing or digital marketing
  • 3+ years of experience operating at a leadership level in a business with $300M+ in online revenue
  • Hands-on experience with tools including CMS, analytics dashboards, and testing platforms
  • Proven ability to create and iterate on systems and processes
  • Fluency with numbers and a high bar for brand
  • Ability to influence, advocate, and collaborate across teams
  • A bias for ownership and progress in a fast-moving environment

Bombas is committed to delivering competitive and equitable pay for our employees.

Each component of the Bombas total rewards package, including benefits and pay, is aimed at contributing to an environment where team members have resources to  manage their lives and are enabled to focus on doing their best work.

The pay range for this position at the start of employment is expected to be between $150,000 and $175,000/year. However, the base pay offered may vary depending on multiple factors, including job-related knowledge, skills, experience, market factors, and business need.

The Bombas total rewards package offered for this position may also include other elements, such as annual bonus and equity target award opportunities as well as medical, financial, and well-being benefits. Additional details of these benefits will be provided if a candidate receives an offer of employment.

If hired, the position is “at-will” and the Company reserves the right to modify any component, plan, or program of the total rewards package at any time, for any reason.

If you require reasonable accommodation in completing this application, interviewing, completing any employment testing, or otherwise participating in this hiring process, please direct your inquiries to our Manager, Talent Acquisition at torrey.salter@bombas.com. Only requests related to accommodations will be responded to.

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