Creative Director
Creative Director
Reports to: Chief Creative Officer
Years Experience: 10+ years
Department: Creative Services
Location: Virtual First
What is Virtual First? At BPD we believe in the balance of the digital and the physical. Our virtual first approach means that we lean into the digital connections - Slack, Zoom, e-mail - as the primary means for getting the job done. It also means that we understand the importance of in-person connection for moments of celebration, collaboration, and education in our physical offices locations in Boca Raton and Nashville. The right balance of digital and physical will vary by role.
The Position:
BPD is looking for an experienced, innovative Creative Director who is passionate about creating first-of-its-kind work in the health care space. This person must be dedicated to helping the agency, its teams and its clients Inspire Greatness and bring better health to more people.
This position will lead a multi-disciplinary team of art directors, copywriters, content specialists, digital designers, video editors, motion graphic artists, graphic designers and the creative vision for one or more key clients.
Ultimately, we are looking for a creative all-star with the grit necessary to thrive and drive breakthrough work in a high-velocity environment.
The Responsibilities:
Includes, but not limited to the following:
- Embody what it means to be a BPDerrr (live our values, the BASICS)
- Possess strong leadership skills
- Possess brave and innovative conceptual capabilities
- Proactively and creatively solve problems in any medium
- Be a master of communication (spoken, written, visual)
- Be a compelling storyteller in every space
- Effectively mentor more junior members of their team and our agency
- Build teams and inspire those inside and outside the creative department
- Spearhead creative projects and lead their team to ensure A+ness for all work
- Present creative concepts to current and prospective clients
- Collaborate with teammates across the agency in all disciplines to innovate in every space, channel and opportunity for our clients
- Manage several projects at once with tight deadlines
- Work with project managers to create workflows and set deadlines
- Participate in business development efforts
- Possess a deep understanding of consumers and how to move them
- Partner with outside vendors to ensure creative quality
- Learn and employ service excellence model
The Essentials:
Insert the non-negotiable skills & experience needed.
- 10+ years Ad Agency Experience.
- Proven track record of developing award-winning, world-class integrated campaigns.
- Portfolio of applicable work.
- Student of advertising.
- Purpose-driven marketing experience/passion a plus.
The Vision:
BPD is the home for healthcare’s leading brands. From the nation’s largest, most complex health systems to academic institutions and industry disruptors, BPD ignites greatness with our clients to bring better health to more people. Together, BPD’s more than 160 experts provide innovative solutions and capabilities in brand building, service line promotion, data-driven marketing, strategic communications, and more. For more information on BPD, visit www.bpdhealthcare.com.
At BPD, our work is rooted in understanding people of all races, ethnicities, gender expressions, sexual identities, abilities, and life experiences. To enable these authentic connections, we cultivate a culture of one-ness that:
- Celebrates our diversity;
- Unites us in Purpose; and
- Leads to the creation of inclusive work that contributes to health equity for all.
BPD is proud to be an Equal Opportunity employer. BPD recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status, or citizenship status.
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