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Social Media Content Creator & Editor - Automotive Summer Internship

Michigan

Who we are:

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.

Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. For more information visit bursonglobal.com and follow us on LinkedIn and Instagram.

Get Ready to Drive the Future of Automotive Storytelling!

Are you a social media whiz with a passion for cars and a knack for creating engaging content? Do you dream in TikToks, live for Instagram stories, and know the difference between a meme and a viral moment? If so, Burson has the perfect summer internship for you!

We're a leading public relations firm, and we're looking for a talented and enthusiastic Social Media Content Creator & Editor Intern to join our team in Dearborn, Michigan and work on one of our most exciting accounts: Ford Motor Company! This isn't your average internship – you'll be right in the driver's seat, helping to shape the online presence of a brand that's shaping the future of transportation.

What You'll Do:

  • Content Creation Powerhouse: Brainstorm, develop, and execute creative social media content ideas across various platforms (Instagram, TikTok, Facebook, Twitter/X, and potentially emerging platforms). Think eye-catching visuals, compelling captions, and engaging video concepts.
  • Video Editing Virtuoso: Transform raw footage into polished, shareable videos using the Adobe Creative Suite. You will add music, graphics, and effects to create visually stunning content.
  • Social Media Guru: Stay up-to-date on the latest social media trends, algorithm changes, and best practices. Understand what makes content resonate with different audiences and apply those insights to your work.
  • Collaborative Team Player: Work closely with our PR team, the client's marketing team, and other creatives to ensure content aligns with overall brand messaging and campaign goals.
  • On-Site Content Capture: Participate in video shoots, capturing behind-the-scenes content and assisting with production.

What You'll Learn:

  • Real-World PR Experience: Gain invaluable experience working within a fast-paced public relations environment on a major client account.
  • Social Media Mastery: Develop a deep understanding of social media marketing strategies, content creation techniques, and analytics.
  • Video Production Skills: Hone your video editing skills and learn how to create engaging video content for social media.
  • Automotive Industry Insights: Get an inside look at the automotive industry and learn about the latest trends and innovations.
  • Client Communication: Develop your communication and presentation skills through interactions with the client team.
  • Teamwork and Collaboration: Learn how to work effectively as part of a team and contribute to a collaborative environment.

Who You Are:

  • Currently enrolled in a bachelor's degree program in Marketing, Communications, Journalism, Film, or a related field.
  • A passionate social media user with a strong understanding of different platforms and their audiences.
  • Proficient in video editing software (e.g., Adobe Premiere Pro, Davinci Resolve, Final Cut Pro).
  • Creative, innovative, and eager to learn.
  • Excellent written and verbal communication skills.
  • A strong attention to detail and ability to manage multiple tasks simultaneously.
  • A team player with a positive attitude.
  • Bonus points for:
  • Experience creating content for automotive brands.
  • Photography skills.
  • Graphic design skills (Adobe Creative Suite).

To Apply:

If you're ready to accelerate your career and drive the future of automotive storytelling, we encourage you to apply! Please submit your resume, cover letter, and a portfolio of your social media content (or links to your social media profiles).

Location: Dearborn, Michigan (In-Office)

Duration: Summer Internship June 9- August 15

Compensation: $19/hour

#LI-BO2

WPP / Burson / Axicom / GCI is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

Our careers page is designed to be accessible to everyone. If you need any specific accommodations during the application process, feel free to reach out to us at appaccommodations@bursonglobal.com. Please note that this email is for applicants needing special assistance, so we may not be able to reply to other inquiries. 

For more information, visit www.bursonglobal.com.  

 

You belong at Burson:

Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.

At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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