SOCIAL MEDIA MANAGER - MADRID

Who we are:

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.

Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. For more information visit bursonglobal.com and follow us on LinkedIn and Instagram.

We´re always on the lookout for spectacular talent. Currently at Burson we are looking for a Social Media Manager to join our Digital team in Madrid.

What you’ll do:

• Develop and execute Social Media strategies, with a focus on the corporate and/or consumer environment on any platform.
• Propose Digital communication plans for clients and translate PR plans into digital actions, using the appropriate channels to position our clients.
• Create, plan, execute and optimize Paid Media campaigns on Social Networks.
• Develop digital strategies including activations with content creators or KOLs of the digital environment.
• Measure the impact of content and social media campaigns to develop plans to improve their ROI.
• Active participation in new business proposals, including the research and development of strategies and actions, and participation in the definition of budgets.
• Act as an ambassador for the agency's offering and creative capabilities, both internally and externally.

What will contribute to your success:

• 6 years of experience in strategic planning or creative strategy, working on integrated campaigns with a special focus on digital, content and earned media.
• Excellent spoken and written Spanish and English is a must (C1-C2). 
• Ability to analyze and interpret data to extract insights and propose strategies aligned with business objectives.
• Experience in managing and resolving issues and crises in Social Networks.
• Ability to participate in new business proposals, develop presentations and present strategies to clients.
• Experience in planning and development of advertising campaigns on Social Networks.
• Knowledge of project management tools, digital marketing, email marketing, SEO, digital analytics, AI and design/editing tools.
• Teamwork and multitasking skills, ability to thrive in cross-functional teams and dynamic environments.

#LI-PS2

At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.  

For more information, visit www.bursonglobal.com.  

You belong at Burson:

Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.

At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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