Freelance Brand Designer (Contract)

OUR MISSION

Calibrate is on a mission to change the way the world treats weight by redefining obesity care as a matter of biology, not willpower. Designed by world leaders in metabolic health, our program combines clinical research, personalized coaching, and lifestyle intervention to deliver lasting weight loss and improved metabolic outcomes. With obesity as America’s largest chronic condition, impacting 175mm adults in a $600B market, we’re closing the care gap by offering the first value-based model in obesity treatment.

Since launching DTC in 2020, we’ve expanded into enterprise channels to improve access, and our app-based experience supports members with coaching, tailored education, daily tracking, and community engagement across the four pillars of metabolic health: food, sleep, exercise, and emotional wellbeing.

ABOUT THE ROLE

The Brand Designer will be responsible for creating visual assets that align with Calibrate’s branding guidelines, designing marketing materials, and supporting brand initiatives across various platforms. Day-to-day tasks include conceptualizing, developing, and refining creative designs for campaigns, digital content, and print collateral. Collaboration with cross-functional teams to bring the brand’s identity and messaging strategy to life will also be a core aspect of this role.

KEY RESPONSIBILITIES

• Design and produce visual assets that align with Calibrate’s brand guidelines and visual identity
• Develop creative concepts and execute designs for marketing campaigns, digital content, and print collateral
• Create high-quality brand materials across multiple channels, including web, email, social media, and print
• Support ongoing brand initiatives by translating brand strategy into compelling visual executions
• Collaborate cross-functionally with Marketing and other internal teams to bring brand messaging and campaigns to life
• Refine and iterate on creative assets based on feedback while maintaining brand consistency and quality standards
• Ensure all creative deliverables are visually engaging, on-brand, and aligned with project goals and timelines

BACKGROUND AND EXPERIENCE

• Experience in graphic design, branding, and visual communication
• Proficiency with design tools such as Adobe Creative Suite (Illustrator, Photoshop, InDesign) and Figma, Canva, and Google Slides
• Strong understanding of branding principles, typography, and color theory
• Ability to collaborate with marketing teams to develop cohesive campaigns
• Strong attention to detail and ability to meet tight deadlines
• Excellent problem-solving and creative-thinking skills
• Bachelor's degree in Graphic Design, Visual Arts, or a related field preferred
• Previous experience in designing for healthcare or wellness brands is a plus

This is an hourly role with a rate of $80 per hour, up to 20 hours per week. 

OUR VALUES

We’re in it together: We have an audacious mission, and we’re building a lot of things for the first time — from the first DTC pharma business within the healthcare ecosystem to the data infrastructure for providing real-world evidence in the largest category of chronic disease. It takes superpowers to build something simple and intuitive within the complex healthcare market, so we identify and work as a team from our individual points of strength. Not everyone has to be good at everything, but we know that when we harness what we’re each great at, we’re unstoppable.

Small wins create big wins: We ground every experience in optimism, recognizing and celebrating successes along the way. We break projects down into smaller components. And we focus on where we have momentum. We always plan for larger goals with the knowledge that our plans will evolve as we achieve smaller milestones.

You’re in control: We don’t let location stand in the way of the best talent — and from coaches to engineers, we are a remote-first team. Our business is multi-faceted, so each Calibrater is hired to be an expert in their piece of it — in control of their own initiatives, in control of their own impact, and in control of driving their own (real) results.

Real results matter: We’re obsessed with outcomes because when our members win, we win, and the data proves that we’ve built the best metabolic health program on the market. We’re purposeful, optimistic, and relentlessly confident that we can solve the biggest medical issue of the 21st century.

Calibrate is proud to be an equal opportunity workplace, providing equal employment and advancement opportunities to all team members. To achieve our mission of changing the way the world treats weight, we are building an environment where every Calibrater can thrive, feel a sense of belonging, and do the best work of their careers. We value diversity and recruit, hire, and promote individuals solely based on talent, qualifications, competence, and merit. We evaluate candidates without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other protected characteristics as required by law and as a matter of our company values.  

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