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Senior Marketing Associate
Taipei, Taiwan
Purpose of Position
- CASETiFY is now looking for a Senior Marketing Associate who will hit the ground running, thrive in a fast-paced environment and be detail-oriented. He/she will initiate and execute marketing activations via different channels based on the given objective and focus of the Brand. Day-to-day duties include but are not limited to tracking campaign performance & sales, project management and communications, support on influencer gifting, reporting on results, suggesting improvements and/or growth strategy.
Responsibilities
- Support the Marketing Manager in all marketing-related tasks, including planning and execution on 360° integrated brand and commercial campaigns in various creative formats that achieve defined KPI.
- Plan and execute the store visual merchandising (VM), and offline activation that contribute to the given KPI.
- Work closely with the Greater China team, global teams, and other local cross-functional stakeholders to ensure seamless regional and global alignment.
- Liaise and manage and supervise external agencies based on project needs.
- Prepare monthly sales reports, post-reviews, and assist in various market research as requested.
- Handle ad-hoc reports and assigned projects.
Requirement
- Bachelor’s degree or above with a focus in Business, Marketing, Communication or equivalent.
- Minimum 5 years of relevant experience in marketing from an MNC. FMCG experience is a must; e-commerce background is a strong plus, especially in consumer products.
- Proven track record in brand marketing with a strong commercial mindset and solid analytical skills. Demonstrated success in performance-driven campaigns and sensitivity to data analysis..
- Self-driven and highly adaptable, with strong critical thinking skills and a proven ability to thrive in dynamic, fast-changing environments.
- Regional APAC exposure is a definite advantage.
- Passionate about technology, fashion, lifestyle brands, patient, and willing to learn in a fast-paced environment and be part of a growing team.
- Great problem-solving skills and interpersonal skills; creative and attention to detail.
- Date-driven, logical, systematic, organized with a strong commitment to excellence.
- Fluent in English & Chinese, excellent in verbal and written communication & presentation skills.
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