Job Application for Content Marketing Associate (UGC Focused) at CASETiFY

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Purpose of Position

CASETiFY is seeking a driven UGC Marketing Associate to support the coordination and scaling of our global UGC (User Generated Content) program, with a primary focus on Western English-speaking markets.
This role will oversee the recruitment, booking, and management of UGC creators, ensuring the delivery of high-quality video content to the Ads and Brand Marketing teams.
The position reports will fall within the Brand Marketing Department and work closely with the Growth Marketing and Influencer teams to deliver performance-oriented UGC campaigns that strengthen CASETiFY’s brand impact and support business growth.

Job Description

Recruit, book, and manage UGC creators across English-speaking markets who align with CASETiFY’s brand and creative standards
Coordinate campaign briefs, deadlines, and deliverables for an extensive roster of creators
Act as the key liaison between creators and the Growth team, overseeing contracts, product fulfillment, payments, and content delivery
Manage the workflow of UGC projects end-to-end, from creator onboarding to content approval and publishing
Review and organize creator submissions to ensure brand alignment, quality, and compliance
Deliver UGC content libraries to the Brand Marketing and Ads teams for testing and scaling
Track performance of UGC content across channels, compile insights, and recommend optimizations based on engagement, conversions, and other KPIs
Help design scalable workflows and processes to grow the UGC program efficiently
Maintain organized records of creator relationships, content assets, and campaign results

Requirement

1+ year of experience in social media, influencer/UGC management, brand or growth marketing, or related areas - fresh graduates with internship experience will be considered
Bachelor’s Degree in Marketing, Communications, Media Studies, or a related field preferred
Strong familiarity with TikTok, Instagram, YouTube Shorts, and other short-form content platforms
Highly organized with strong attention to detail and accountability in managing workflows
Interest in social media/performance marketing and scalability with a growth-oriented mindset
Ability to thrive in a deadline-driven, fast-paced environment with keen attention to detail
Excellent English communication skills (written, verbal, and interpersonal)

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By submitting my application to CASETiFY, I acknowledge and agree to the following terms: The information I provided is intended solely for the evaluation of my skills and suitability for the applied position. I understand that the CV, portfolio, and any assessments conducted are the confidential and proprietary property of CASETiFY, and I will treat them as such. I agree not to publicly disclose, publish, or distribute any contents related to my application on social media platforms, websites, or any other channels. I acknowledge that CASETiFY reserves the right to evaluate, assess, and make decisions based on the submitted CV, take-home assignment and interview, which may influence my eligibility for further stages of the hiring process. I understand that CASETiFY retains rights to the submitted assignment for internal use. I acknowledge that the take-home assignment does not constitute an offer of employment, and my submission of the assignment does not guarantee employment with CASETiFY. By agreeing to these terms, I confirm that I have read, understood, and accepted the above conditions.

Content Marketing Associate (UGC Focused)

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