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Growth Marketing Associate
Shenzhen
Purpose of Position
- CASETiFY is seeking a creative and results-oriented Growth Marketing Associate (Ads & Affiliate Marketing Operation) who is passionate about driving growth and engagement. As a successful candidate, you will be a highly motivated self-starter who thrives in a dynamic environment and possesses a keen eye for detail.
- In this position, you will manage and optimize affiliate and paid advertisement campaigns to meet spend and ROAS goals, ensure smooth campaign execution, and maintain brand and tracking compliance.
Job Description
- Manage and optimize affiliate campaigns based on spend and ROAS goals
- Support paid ads operations of Meta, including campaign setup, pacing, reporting, and troubleshooting
- Track performance data daily, analyze results, and suggest optimizations
- Coordinate creatives, tracking links, and partner communications to ensure seamless execution
- Ensure campaigns follow brand and tracking guidelines
- Key Performance Metrics
- Meet monthly spending and ROAS targets
- Ensure accurate execution and timely reporting
- Drive efficient growth across channels
Requirement
- Bachelor's Degree or above in Business, Marketing, or a related discipline
- 2+ years of experience in affiliate marketing, paid media, or performance marketing
- Strong understanding of ROAS, CPA, and spend pacing
- Hands-on experience with platforms like Impact and Meta
- Proficient and fluent in English
- Excellent written, verbal, and visual communication skills on both technical and non-technical matters
- Data-driven, logical, systematic, and organized mindset
- Experience working in a fast-paced environment that focuses on performance marketing
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