Dealer Marketing Intern
Who we are
At CarGurus (NASDAQ: CARG), our mission is to give people the power to reach their destination. We started as a small team of developers determined to bring trust and transparency to car shopping. Since then, our history of innovation and go-to-market acceleration has driven industry-leading growth. In fact, we’re the largest and fastest-growing automotive marketplace, and we’ve been profitable for over 15 years.
What we do
The market is evolving, and we are too, moving the entire automotive journey online and guiding our customers through every step. That includes everything from the sale of an old car to the financing, purchase, and delivery of a new one. Today, tens of millions of consumers visit CarGurus.com each month, and ~30,000 dealerships use our products. But they're not the only ones who love CarGurus—our employees do, too. We have a people-first culture that fosters kindness, collaboration, and innovation, and empowers our Gurus with tools to fuel their career growth. Disrupting a trillion-dollar industry requires fresh and diverse perspectives. Come join us for the ride!
Role overview
As a Dealer Marketing Intern on the CarGurus Marketing team, you will join an 11-week Summer Internship Program designed to give you hands-on experience, expand your professional network, and build core industry skills. This full-time opportunity (40 hours per week) runs from June through August 2027. CarGurus operates on a hybrid working model, and candidates should expect to work out of our Boston, MA office 60% of the time (approximately three days per week).
Within the Dealer Marketing team, this internship will support initiatives aimed at strengthening our position as a top partner for our Dealer customers. This role will support dealer campaigns across markets - from planning through launch, measurement, and optimization - to drive revenue, expand the adoption of our new products and help us expand our positioning.
We’re looking for a curious, analytical, and detail-oriented individual to join our team. This is an ideal role for someone looking for a career in performance, product marketing or insights. A successful candidate will show strong problem solving, quantitative interest, excellent communications and collaboration, and appetite to learn and have fun! No automotive experience necessary.
What you'll do
- Campaign Management: Support dealer acquisition campaigns to grow revenue, including launching and improving emails, ads and landing pages utilizing marketing automation tools and data analytics to optimize campaign performance.
- Testing and Measurement: Analyze marketing data and metrics to measure the effectiveness of campaigns, including A/B testing, reporting, and communicating the results.
- Targeting & Messaging: Support audience segmentation and tailor messaging for ads and collateral based on product benefits, demographics, performance and behavior data.
- Cross-functional Collaboration: Collaborate with other teams, such as Sales, Product Marketing, and Business Operations to align marketing efforts with overall business goals.
- Market Research: Stay updated on industry trends, competitor strategies, and customer preferences to inform demand generation and customer retention strategies.
What you'll bring
- Currently pursuing a Bachelor’s degree in an analytical or social science field (e.g., math, statistics, economics, marketing) or a related field, with eligibility to complete a full-time internship. Internships or projects in marketing, analytics, finance, or consulting a plus.
- Self-motivated, organized, and detail-oriented, with strong multitasking skills to drive impact and a high level of attention to detail and commitment to quality.
- Analytical, and interested in using data to inform decisions and improve results. Experience and/or interest in using AI agents to improve.
- Strong written and verbal communication skills, with strong collaboration skills.
The displayed range represents the expected hourly rate for this position.
The displayed range represents the expected annual base salary / On-Target Earnings (OTE) for this position. On-Target Earnings (OTE) is inclusive of base salary and on-target commission earnings, which applies exclusively to sales roles.
Individual pay within this range is determined by work location and other factors such as job-related skills, experience, and relevant education or training.
This annual base salary forms part of a comprehensive Total Rewards Package. In addition to benefits, this role may qualify for discretionary bonuses/incentives and Restricted Stock Units (RSUs).
Position Pay Range
$25 - $25 USD
Working at CarGurus
We reward our Gurus’ curiosity and passion with best-in-class benefits and compensation, including equity for all employees, both when they start and as they continue to grow with us. Our career development and corporate giving programs, as well as our employee resource groups (ERGs) and communities, help people build connections while making an impact in personally meaningful ways. A flexible hybrid model and robust time off policies encourage work-life balance and individual well-being. Thoughtful perks like daily free lunch, a new car discount, meditation and fitness apps, commuting cost coverage, and more help our people create space for what matters most in their personal and professional lives.
CarGurus may require in-person interviews as part of our hiring process, particularly for positions based in our Boston and Dublin offices. Candidates selected for an in-person interview will be notified in advance. Please be aware that travel expenses are the responsibility of the candidate.
We welcome all
CarGurus strives to be a place to which people can bring the ultimate expression of themselves and their potential—starting with our hiring process. We do not discriminate based on race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. We foster an inclusive environment that values people for their skills, experiences, and unique perspectives. That’s why we hope you’ll apply even if you don’t check every box listed in the job description. We also encourage you to tell your recruiter if you require accommodations to participate in our hiring process due to a disability so we can provide the appropriate support. We want to know what only you can bring to CarGurus.
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