Senior Product Marketing Manager
Open Source has taken over the world of software development; however, the largest trade-off still persists: security. Companies spend an enormous amount of time and resources patching and fortifying open source software in order to ship with confidence & compliance.
Founded by the industry's leading experts on open source software, security and cloud native development, Chainguard has built the largest library of open source software that is secure by default. Customers including Snowflake, Canva, and HPE rely on Chainguard to build securely with open source software across the organization.
Chainguard is the safe source for open source.
About Us
We live and breathe our company values:
We are customer obsessed - Our true advantage is the strength of our relationships with customers through collaboration, empathy, and responsiveness. We establish trust as we educate, advocate, and listen to their needs. Our focus is on delivering solutions to our customers that create value and make their lives better.
We have a bias for intentional action - We’re a start-up and we need to move fast. However we need to move fast through intentional action to make sure we’re able to deliver quickly and efficiently on what is most impactful to our collective success. We prioritize, plan, try things, and fail fast. We think about how what we do impacts other teams and communicate our progress - owning the whole solution from start to finish. If we move fast enough, we can make two or three mistakes, learn, and correct them before competitors even make their first decision.
We don’t take ourselves too seriously (but we do serious work) - Though we are solving an important problem which takes focus and a degree of seriousness, we don’t take ourselves too seriously while we do. We laugh, have fun, embrace uniqueness, and enjoy the journey. Together.
We trust each other and assume good intentions - We hire great team members and trust them to do their work. We’re transparent with data, news, and decisions - positive or negative - to empower team members to make well informed decisions. Showing up for each other fully means we celebrate each other’s accomplishments as well as give compassionate direct feedback when needed. We always default to assuming good intentions.
The role, in a nutshell:
This role is for a Senior Product Marketing Manager who will lead the launch and growth of a new product. Chainguard is innovative at its core - the products we build are new and different - and articulating our value in a compelling and credible way is essential to our growth. This role requires a deep understanding of product marketing fundamentals, a proven ability to execute go-to-market strategies effectively, and a knack for crafting compelling messaging that resonates with our target audiences.
What you’ll do:
- Lead the launch of a new product in the market, ensuring successful cross-functional rollout across GTM teams and revenue growth.
- Develop and refine product positioning, messaging, presentations, and core content that articulate Chainguard Images' unique value.
- Develop and iterate on pricing for a new product to align with market demand and business objectives and communicate and enable the field with pricing changes.
- Create enablement content, present training and serve as a subject matter expert for sales and sales engineering teams, ensuring the field has the necessary tools and knowledge to succeed.
- Conceive and build campaign experiments to drive new product growth in collaboration with demand generation and corporate marketing teams to determine what will work and scale effective programs.
- Lead compete efforts by enabling the field with training and tools to maintain high win rates against the competition.
- Meet with customers regularly and conduct business value assessment (BVA) conversations in collaboration with field teams to increase win rate and total contract value.
- Collaborate with product management and engineering to influence and lead communication around product roadmap.
What we're looking for:
- Proven experience in product marketing within a B2B technology setting, ideally with familiarity in open source software, enterprise security, and technical products.
- Demonstrated ability to manage product launches and go-to-market strategies effectively.
- Understanding of pricing strategies and experience with pricing and packaging adjustments.
- Strong capability in collaborating across various teams including product management, engineering, marketing, and sales.
- Ability to perform well in a dynamic, rapidly growing environment, balancing both strategic planning and hands-on execution.
- Excellent communication skills, capable of conveying complex information in a clear and compelling manner.
A few of the benefits we offer (for our full time employees):
- Equity/stock options
- Unlimited PTO
- Remote work with flexible coworking and team meetup opportunities
- Home office and internet stipend
- 100% health/dental/vision insurance coverage for you and your family
- Monthly Wellness budget
If your experience is close but doesn’t fulfill all requirements, please apply. Chainguard is on a mission to build the best team. To achieve our goal, we are focused on hiring “Guardians'' with unique backgrounds, perspectives, and experiences.
Chainguard is an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.
For US based roles - Chainguard participates in E-Verify and will provide the federal government with employee Form I-9 Information to confirm authorization to work in the U.S. Chainguard, Inc. only uses E-Verify once a candidate has accepted a job offer and completed the Form I-9. If E-Verify cannot confirm that an employee is authorized to work, Chainguard, Inc. will give the employee written instructions and an opportunity to contact the Department of Homeland Security (DHS) or Social Security Administration (SSA) so the employee can begin to resolve the issue before any adverse employment action is taken. For more information about your right to work, please see the Notice of Right to Work.
By submitting your application, you acknowledge that Chainguard will process your personal data in accordance with Chainguard’s Privacy Policy.
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