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Marketing Specialist / Growth Hacker

San Mateo, CA

About Us:
Checkbook is a leading FinTech company revolutionizing the way businesses send and receive digital payments. Our innovative platform enables businesses to send and receive checks securely and instantly without the need for physical checks or any manual intervention. We are dedicated to providing simple, reliable, and cost-effective payment solutions to our clients.

The Role:
We’re seeking a Marketing Specialist / Growth Hacker who thrives on tackling big challenges, thrives on change, and has a knack for creating impact through brilliant marketing hacks and campaigns. This isn’t just a marketing job; it’s an opportunity to drive massive bottom-line growth and expand our brand in new and exciting ways. If you’re excited about experimenting, creating buzz, and taking bold steps to grow a brand, this might just be your dream job!

Responsibilities:

Customer Engagement:

  • Coordinate and facilitate customer collaboration on content such as podcasts, research reports, use cases, and case studies.
  • Serve as a liaison to gather insights and foster meaningful partnerships with customers.


Public Relations and Outreach:

  • Support PR efforts by pitching story ideas, coordinating outreach to media outlets, and managing relationships with journalists, bloggers, and networks.
  • Help strategize and execute campaigns targeting tier-1, tier-2, and tier-3 media placements.


Performance Tracking and Reporting:

  • Monitor and report on marketing performance metrics across channels.
  • Provide actionable insights to refine and optimize ongoing campaigns.


Creative and Design Workflow:

  • Collaborate with design teams to prioritize and streamline creative deliverables, ensuring alignment with marketing goals.
  • Maintain a pipeline of creative requests from cross-functional teams.


Search Engine Optimization (SEO):

  • Support SEO efforts by managing content production and outreach for backlinks to enhance search rankings.
  • Collaborate on keyword strategy and content improvements.

Who You Aare:
* You have a basic understanding of marketing functions from a generalist point of view and are familiar with how different marketing channels operate together to drive results.
* You take a data-driven approach to marketing, using metrics and insights to inform decisions and improve outcomes.
* You are hands-on, eager to roll up your sleeves, and open to working in a high-impact, high-cadence fashion where priorities can shift quickly.
* You are detail-oriented and capable of managing multiple priorities in a dynamic environment.
* You are able to leverage tools like SEMrush, Muck Rack, Google Search Console, and AI-based solutions to drive efficiency and results.

Benefits & Perks:
Insurance (Medical, Dental, Vision, LTD and a variety of other programs)
401k
Equity
Catered meals (in office)

Variable Base + Commission + Equity (based on experience)

*Equal Opportunities Employment Statement*
It is our policy to provide equal opportunities for all employees in relation to recruitment, training and promotion. Decisions in these areas will be made only by reference to the requirements of the job and shall not be influenced by any consideration of age, disability, gender reassignment, marriage or civil partnership, pregnancy or maternity, race (including color, nationality and ethnic and national origin), religion or belief, sex or sexual orientation.

If you are interested in applying for employment and need special assistance or an accommodation to use our website to apply for a position, please contact us directly.

** To all recruitment agencies: Checkbook does not accept unsolicited agency resumes. Please do not forward resumes to Checkbook employees. Checkbook is not responsible for any fees related to unsolicited resumes and will not pay fees to any third-party agency or company **

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