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B2B SEO Specialist

Draper, Utah, United States

Who We're Looking For - B2B SEO Specialist

We’re looking for an SEO Specialist who can lead and execute data-driven SEO strategies to drive organic growth, improve search visibility, and attract high-intent B2B audiences. You’ll play a critical role in optimizing our websites (clearlinkconsulting.com and business.org) to engage SMB and enterprise decision-makers, collaborating with content teams to ensure every piece of content aligns with search intent, user experience, and business goals.

You’ll combine technical SEO expertise, analytical skills, and a deep understanding of B2B user journeys to deliver measurable results.

As the SEO Specialist, you will help shape how businesses discover Clearlink Consulting’s solutions and expertise. By aligning SEO strategy with B2B buyer intent, you’ll ensure we not only attract organic traffic but also engage and convert the right decision-makers. Your work will directly support our mission to streamline complex IT decisions for SMBs and enterprise clients.

The Impact You Will Make

  • Develop and Execute B2B SEO Strategies: Build tailored strategies for on-page, off-page, and technical SEO to improve organic search visibility, focusing on keywords that attract business decision-makers and drive conversions.
  • Perform Keyword Research for B2B Audiences: Identify high-value search opportunities across SMB and enterprise verticals, including top-of-funnel educational content and bottom-of-funnel solution-based queries.
  • Collaborate with Content Teams: Work closely with the Content Manager and Copywriter to optimize content for B2B buyer intent, ensuring that blog posts, landing pages, and resources speak directly to business owners, IT decision-makers, CFOs, and other stakeholders.
  • Conduct Comprehensive SEO Audits: Analyze site health, architecture, and performance using tools like Screaming Frog and SEMrush. Prioritize optimizations that improve crawlability, indexation, and user experience for business-oriented queries.
  • Drive Link-Building Initiatives: Develop and execute ethical link-building strategies to increase domain authority, focusing on B2B-relevant websites and industry publications.
  • Monitor Performance and Report Insights: Analyze key SEO metrics, such as organic traffic, keyword rankings, bounce rates, and conversion rates. Deliver actionable insights and recommendations to improve results.
  • Stay Ahead of B2B Search Trends: Keep up with search algorithm updates, trends in B2B buyer behavior, and emerging SEO tools to ensure our strategies remain competitive and effective.
  • Technical SEO Leadership: Partner with web developers to implement structured data, page speed improvements, and other technical optimizations that enhance site performance.

What You Bring

  •  Experience:
    • Minimum of 3 years of experience in SEO, with a proven track record of driving organic growth and improving search engine rankings.
    • Previous experience optimizing websites targeting B2B audiences is preferred (e.g., lead generation, tech/IT solutions).
  • Analytical Mindset: Strong ability to analyze SEO data, uncover opportunities, and translate findings into clear, actionable strategies.
  • Collaboration Skills: Proven experience working cross-functionally with content teams to optimize for both search engines and B2B buyer intent.
  • Results-Driven Focus: Ability to identify and prioritize SEO efforts that not only increase organic traffic but also drive high-quality leads and conversions.
  • B2B Search Understanding: Ability to identify search terms and content opportunities across different B2B buyer funnel stages (awareness, consideration, decision).
  • Industry Knowledge: Up-to-date knowledge of the latest SEO trends, search engine algorithms, and best practices. 
  • SEO Tools Expertise: Proficient in tools like Google Analytics 4, Google Search Console, SEMrush, Ahrefs, Screaming Frog, and Looker.
  • Technical SEO Knowledge: Experience with structured data, site speed optimizations, and schema implementation. Familiarity with HTML, CSS, and JavaScript is a plus.

Perks That Set Us Apart

  • 🩺Healthcare: We offer low-cost, competitive health coverage (domestic partners included!) with employer-paid counseling services.
  • 💰Invest in the Future: Enjoy 401(k) matching after just two months of employment, with employer matching starting at ~3%.
  • 🧘‍♀️Lifestyle Spending Stipends: Access an employer-paid spending account for physical, financial, and emotional wellbeing expenses.
  • 🏝️Flexible Time Off: We offer competitive time-off balances that accrue weekly, just like your paycheck. (Yes, we’re paid weekly too!)
  • 👶🏻Parental Leave: We provide 2 weeks of paid parental leave during the first year and up to 6 weeks after one year of employment.
  • ✈️Generous Paid Holidays: Celebrate cultural diversity with additional flex holidays in addition to our company paid holidays.
  • 🏠Hybrid Work Options: Embrace the flexibility and collaboration of hybrid working. This position will be expected to work in the office 4 days and remotely 1 day a week.
  • 🌎World Class Facility: With onsite restaurants, a 7,000 sqft gym, pickleball & basketball courts, spin class/pilates room, bikes, massages, and so much more.
  • 🛟Comprehensive Life Insurance: Ensure peace of mind with coverage that extends beyond the workplace with employer paid life insurance (including coverage for dependents and spouses).

🤝Employee Resource Groups (ERGs): Join us in fostering connections, celebrating diversity, and providing a supportive community for all.

At Clearlink, we go beyond the basics, ensuring your experience with us is not just professionally fulfilling but personally enriching too.

Interviewing at Clearlink

We know interviews can be stressful. Here are some stages you can expect from a typical interview with Clearlink. 

  • Once your application is submitted, we will review it and be in touch
  • 30-min phone call with the Recruiting Team
  • 30-min - 1 hour interview with the Hiring Manager
  • 30-min - 1 hour interview with a Clearlink Panel

Some interview processes can vary, depending on the role. Your recruiter will give you a role-specific interview process during your first phone call.

Why Work For Us

Since 2001, Clearlink has been dedicated to fostering growth and embracing opportunities. Our mission is to strengthen our workforce to build brands that guide users and customers toward decisions that enhance their lives. We encourage our employees to “Act as an Owner” – to voice their thoughts, share innovative ideas, and authentically bring their whole selves to work. Join us in our forward-thinking and inclusive community, where your expertise, background, and unique perspective are always valued.

Clearlink Partners & Awards: 

  • Partnered with The Period Project for easy access to menstrual hygiene products.
  • Awarded the 2022 Shatter List for breaking glass ceilings in technology.
  • Received the 2023 Women’s Leadership Institute Award, pledging to elevate women’s leadership.

Clearlink Values (CLEAR):

  • Create Community
  • Learn & Grow
  • Embrace Opportunity
  • Act Like An Owner 
  • Respect Every Person

Committed to accessibility, we encourage you to share any accommodation needs during the application or employment process. Your unique strengths matter, and we are dedicated to providing the necessary support for your success at Clearlink.

Why Work For Us

Since 2001, Clearlink has been dedicated to fostering growth and embracing opportunities. Our mission is to strengthen our workforce to build brands that guide users and customers toward decisions that enhance their lives. We encourage our employees to “Act as an Owner” – to voice their thoughts, share innovative ideas, and authentically bring their whole selves to work. Join us in our forward-thinking and inclusive community, where your expertise, background, and unique perspective are always valued.

Clearlink Partners & Awards: 

  • Partnered with The Period Project for easy access to menstrual hygiene products.
  • Awarded the 2022 Shatter List for breaking glass ceilings in technology.
  • Received the 2023 Women’s Leadership Institute Award, pledging to elevate women’s leadership.

Clearlink Values (CLEAR):

  • Create Community
  • Learn & Grow
  • Embrace Opportunity
  • Act Like An Owner 
  • Respect Every Person

Committed to accessibility, we encourage you to share any accommodation needs during the application or employment process. Your unique strengths matter, and we are dedicated to providing the necessary support for your success at Clearlink.

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