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Digital PR Specialist

Draper, Utah, United States

Who We're Looking For - Digital PR Specialist

Clearlink is seeking a Digital PR & Media Relations Specialist to elevate the online presence of CableTV.com through impactful content creation and strategic media outreach. This role exists to grow brand authority, improve search performance, and build a strong reputation by earning high-value media coverage, backlinks, and digital placements. You’ll work directly with the Director of Digital PR to create and promote data-driven, newsworthy campaigns that resonate with audiences and drive results.

As a Digital PR Specialist, you’ll be responsible for both storytelling and strategy—crafting compelling campaigns and securing placements that connect with the right audiences across digital channels. You’ll lead outreach efforts, build relationships with journalists and content creators, and help shape public perception of the brand. A portion of your time will also be dedicated to managing organic social media (primarily Instagram), helping to extend campaign reach and engage followers in meaningful ways.

The Impact You Will Make  

  • Owning the digital PR strategy for your assigned brand
  • Creating newsworthy, data-driven content that earns links, mentions, media coverage, and placements across digital channels (e.g., podcasts, interviews, broadcasts)
  • Managing and maintaining the digital PR editorial calendar
  • Building and managing media outreach lists for campaign promotion
  • Pitching and placing content with journalists, bloggers, influencers, and top-tier publications through relationship building
  • Developing and maintaining strong media relationships to increase placement opportunities
  • Securing interviews and media opportunities for brand spokespeople and internal experts
  • Researching and testing new PR and link-building strategies to improve results
  • Tracking, analyzing, and reporting outreach progress and campaign performance to managers and stakeholders
  • Collaborating cross-functionally to support multi-channel marketing and communication campaigns
  • Owning and executing the brand’s organic Instagram strategy to support PR and content initiatives

What You Bring

  • A degree in marketing, communications, journalism, PR, English, or a related field
  • 1+ years of experience in journalism, editing, marketing, SEO, sales, digital PR, or related roles
  • Strong written, verbal, and persuasive communication skills
  • Excellent organizational and time management abilities with a keen attention to detail
  • A self-starter mindset with a proactive approach to problem solving and learning
  • Ability to build and maintain relationships with media professionals and digital influencers
  • Familiarity with Google Workspace (Docs, Sheets, Gmail, etc.)
  • Willingness to work in a hybrid environment—on-site in Draper, UT Monday–Thursday and remote on Fridays
  • A genuine interest in storytelling, media strategy, and the evolving world of digital PR

You May Be a Fit If…

  • You enjoy writing and have a natural talent for storytelling
  • You’re curious, creative, and always looking for a fresh angle
  • You’re energized by the challenge of earning meaningful media coverage
  • You find it rewarding to pitch ideas and persuade others to share your story
  • You’re fascinated by the connection between PR, content, and SEO—and how they work together to build powerful brands

Perks That Set Us Apart

  • 🩺 Healthcare: We offer low-cost, competitive health coverage (domestic partners included!) with employer-paid counseling services.
  • 💰 Invest in the Future: Enjoy 401(k) matching after just two months of employment, with employer matching starting at ~3%.
  • 🧘‍♀️ Lifestyle Spending Stipends: Access an employer-paid spending account for physical, financial, and emotional wellbeing expenses.
  • 🏝️ Flexible Time Off: We offer competitive time-off balances that accrue weekly, just like your paycheck. (Yes, we’re paid weekly too!)
  • 👶🏻 Parental Leave: We provide 2 weeks of paid parental leave during the first year and up to 6 weeks after one year of employment.
  • ✈️ Generous Paid Holidays: Celebrate cultural diversity with additional flex holidays in addition to our company paid holidays.
  • 🏢 Office Vibes: This position will be expected to work 4 days in our Draper, UT office, with the perk of being 1 day remote each week.
  • 🌎 World Class Facility: With onsite restaurants, a 7,000 sqft gym, pickleball & basketball courts, spin class/pilates room, bikes, massages, and so much more.
  • 🛟 Comprehensive Life Insurance: Ensure peace of mind with coverage that extends beyond the workplace with employer paid life insurance (including coverage for dependents and spouses).

🤝 Employee Resource Groups (ERGs): Join us in fostering connections, celebrating diversity, and providing a supportive community for all.

At Clearlink, we go beyond the basics, ensuring your experience with us is not just professionally fulfilling but personally enriching too.

Interviewing at Clearlink

We know interviews can be stressful. Here are some stages you can expect from a typical interview with Clearlink. 

  • Once your application is submitted, we will review it and be in touch
  • 30-min phone call with the Recruiting Team
  • 30-min - 1 hour interview with the Hiring Manager
  • 30-min - 1 hour interview with a Clearlink Panel

Some interview processes can vary, depending on the role. Your recruiter will give you a role-specific interview process during your first phone call.

Why Work For Us

Since 2001, Clearlink has been dedicated to fostering growth and embracing opportunities. Our mission is to strengthen our workforce to build brands that guide users and customers toward decisions that enhance their lives. We encourage our employees to “Act as an Owner” – to voice their thoughts, share innovative ideas, and authentically bring their whole selves to work. Join us in our forward-thinking and inclusive community, where your expertise, background, and unique perspective are always valued.

Clearlink Partners & Awards: 

  • Partnered with The Period Project for easy access to menstrual hygiene products.
  • Awarded the 2022 Shatter List for breaking glass ceilings in technology.
  • Received the 2023 Women’s Leadership Institute Award, pledging to elevate women’s leadership.

Clearlink Values (CLEAR):

  • Create Community
  • Learn & Grow
  • Embrace Opportunity
  • Act Like An Owner 
  • Respect Every Person

Committed to accessibility, we encourage you to share any accommodation needs during the application or employment process. Your unique strengths matter, and we are dedicated to providing the necessary support for your success at Clearlink.

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