TikTok Shop LIVE Host - In-Studio
A TikTok Shop LIVE Host at CTC is the on-camera face of the brands we work with, hosting live shopping streams from our Costa Mesa studio. You combine four skill sets in one role: Creator, Entertainer, Salesperson, and Operator. Your job is to hold attention long enough to turn entertainment into commerce. We are looking for hosts who can run a show, rather than repeat the product, the discount, and “click the basket” on a loop. You will start with one brand, and strong performers will be offered ongoing work across our roster of 50+ brands. If you want to be one of the people who builds that, apply.
WHAT WE LOOK FOR
This place isn’t for everyone, but it might be for you if…
YOU SET THE STANDARD
- You are committed to making decisions informed by research
- Your customer service is referenced as the bar that others strive to emulate
- You take pride in arriving to meetings prepared with insight to contribute
- You organize your time and say “no” appropriately so that you can attend to what is most critical
- You are committed to approaching challenge & failure with curiosity about how to improve
- Your word is trustworthy; you do what you say you will
YOU ARE DRIVEN TO INCREASE VALUE
- You are passionate about building brands for the next generation
- You gather context ahead of meetings so that you arrive prepared with insight and input
- You clearly articulate your expertise so that even a beginner can understand the concept
- You are in the habit of documenting and reporting your work
YOU CREATE AN ENVIRONMENT OF EXCELLENCE
- You seek opportunities to refine your skills without being prompted
- You desire to inspire others with your excellence and expertise
- You are willing to put in the reps to be an expert in your domain
- You resist the temptation to play victim; instead, you take 100% ownership over outcomes
What Success Looks Like
NECESSARY SKILLS
LIVE SHOW HOSTING
- You host scheduled TikTok Shop live streams from our studio, building a show with fast demos, challenges, audience voting, giveaways, timed offers, and recurring segments that give viewers a reason to stay even when they are not ready to buy
ON-CAMERA PRESENCE
- You are natural on camera with a high-energy, personable style
PRODUCT DEMONSTRATION
- You demonstrate products and share key benefits naturally and authentically
REAL-TIME IMPROVISATION
- You follow a brief while improvising in real time when comments, inventory, or offers change
AUDIENCE ENGAGEMENT
- You engage chat, answer questions, handle objections, and keep energy high from open to close
PERFORMANCE ACCOUNTABILITY
- You hit sales and engagement goals tied to bonus incentives and review performance with our live ops team to refine pitches, segments, and pacing week over week
RELIABILITY
- You are consistently reliable and show up prepared to be the face of a repeatable show, with reliable transportation to our Costa Mesa studio
NEXT-LEVEL SKILLS
TIKTOK SHOP / SOCIAL COMMERCE EXPERIENCE
- You bring experience with live streaming, TikTok Shop, or on-camera sales
CONTENT CREATION BACKGROUND
- You have experience with UGC, content creation, or on-camera performance
DOMAIN
MANAGEMENT
- This role does not have direct reports
ORIENTATION
- This role is client-facing. You are the on-camera face of the brands we work with during live streams
FOCUS
- IC | Days & Weeks: You prepare for and run scheduled live sessions, refining pitches, segments, and pacing week over week
LOCATION
- In-studio: You film on site at CTC’s space in Costa Mesa, CA. Open to candidates in Orange County and LA
SCHEDULE
- 5–10 hours per week, with consistent availability for recurring weekly streams
- Start date: November 2026
WHAT’S IN IT FOR ME?
COMPENSATION
- $50 hourly base rate, plus performance bonus incentives tied to sales and engagement goals
- Employment Type | Contract, on site, Associate seniority level
BUT WAIT, THERE’S MORE!
- GROWTH OPPORTUNITY | You start with one brand. Strong performers will be offered ongoing work across our roster of 50+ brands
- MATERIALS | All products, equipment, and studio setup provided
ABOUT US
At CTC, we are fixated on building the next generation of legendary brands and the people who will lead them.
To give ourselves our best shot at accomplishing this mission, we organize all of our decisions, from recruiting, to hiring, to raises, to promotions, to how we spend our time and money, in the direction of three committed values.
We recognize these values aren't for everyone. They're challenging.
In fact, they're so challenging, that's why we invest so much in supporting our team and why we tend to attract people who are craving the opportunity to do more at work than get a paycheck. We're looking for those who are interested in making their work significant.
For those who resonate with the following values, CTC has proven itself to be a remarkable place to grow and thrive.
- We Set the Standard
- We Are Driven To Increase Value
- We Create an Environment of Excellence
CTC is an Equal Employment Opportunity employer. We Embrace I.D.E.A. and are committed to fostering a culture of performance and inclusivity.
Common Thread Collective provides this Privacy Notice for California Consumers/Employees only to individuals residing in the State of California who are considered “Consumers” under the CCPA and from whom we collect “Personal Information” as described in the CCPA (“Consumers”). This CCPA Employee Privacy Notice sets forth our privacy practices as required by the California Consumer Privacy Act of 2018 (“CCPA”). We provide you this notice because, under the CCPA, California Residents who are employees, employee applicants, or contractors qualify as Consumers. For purposes of this CCPA Employee Privacy Notice, when we refer to Consumers, we mean you to the extent you are a California employee, employee applicant, or contractor. To see our full policy, please click here.
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