Director Marketing
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About Commvault
Commvault (NASDAQ: CVLT) is the gold standard in cyber resilience. The company empowers customers to uncover, take action, and rapidly recover from cyberattacks – keeping data safe and businesses resilient. The company’s unique AI-powered platform combines best-in-class data protection, exceptional data security, advanced data intelligence, and lightning-fast recovery across any workload or cloud at the lowest TCO. For over 25 years, more than 100,000 organizations and a vast partner ecosystem have relied on Commvault to reduce risks, improve governance, and do more with data.
Director / Head of Marketing – India, SAARC & Center of Excellence (COE)
The Opportunity:
The Director / Head of Marketing – India, SAARC & Center of Excellence (CoE) will lead the overall regional marketing strategy, execution, and performance to drive pipeline growth, brand leadership, and revenue impact across the region.
This role is responsible for defining and executing a comprehensive, integrated marketing strategy aligned with regional business objectives, while also partnering closely with the India Center of Excellence to amplify Commvault’s presence across the broader ecosystem.
The role will work in close partnership with India leadership across Sales, Sales Engineering, Channel, and Engineering to influence go-to-market strategy, strengthen brand awareness, and translate mindshare into measurable market share.
Additionally, this leader will ensure strong alignment and collaboration with marketing functions operating out of the CoE to build scalable, integrated campaigns and leverage global capabilities effectively.
A key expectation from this role is to embed AI-driven marketing approaches to enhance personalization, scale execution, improve insights, and drive efficiency across all marketing programs.
What you’ll do…
- Regional & CoE Marketing Strategy Leadership
Behaviours / Indicators:
- Defines and owns the end-to-end marketing strategy across India, SAARC, and CoE alignment.
- Translates global marketing vision into region-specific strategies and scalable execution frameworks.
- Identifies market opportunities, competitive positioning, and growth segments.
- Builds long-term marketing roadmaps across demand generation, brand, and ecosystem engagement.
- Drives the “mindshare to market share” agenda through strong brand positioning and revenue alignment.
- Integrates AI-driven insights and predictive analytics into planning and strategy.
- Executive Stakeholder Alignment & Strategic Influence
Behaviours / Indicators:
- Acts as a strategic partner to the India Leadership team across Sales, Sales Engineering, Channel, and Engineering.
- Influences regional go-to-market (GTM) strategy, territory planning, and growth priorities.
- Aligns marketing initiatives with pipeline goals, revenue targets, and strategic accounts.
- Provides strategic counsel and marketing leadership at the executive level.
- Demand Generation & Revenue Impact
Behaviours / Indicators:
- Owns regional pipeline targets including marketing-sourced and influenced revenue.
- Leads integrated demand generation programs across digital, events, ABM, and partner ecosystems.
- Leverages AI for audience segmentation, personalization, lead scoring, and campaign optimization.
- Ensures strong linkage between marketing programs and measurable revenue outcomes.
- Drives innovation in customer acquisition and lifecycle engagement.
- Brand Leadership & Ecosystem Engagement (India CoE Focus)
Behaviours / Indicators:
- Drives Commvault brand awareness across the India ecosystem including talent markets, partners, GCCs, and industry communities.
- Positions Commvault as an employer of choice and innovation leader through CoE-led initiatives.
- Develops programs to enhance engagement with developer, engineering, and partner ecosystems.
- Leverages AI-enabled content and digital amplification to scale brand reach.
- Strengthens thought leadership and share of voice in the region.
- Integrated Campaigns & CoE Collaboration
Behaviours / Indicators:
- Drives strong engagement with marketing teams operating out of the Center of Excellence (digital, content, operations, global campaigns).
- Ensures seamless collaboration to design and execute integrated, multi-channel campaigns.
- Leverages automation and AI to scale campaign delivery and improve efficiency.
- Aligns regional execution with global campaign frameworks.
- Builds repeatable, scalable campaign models leveraging CoE capabilities.
- Event & Experience Strategy
Behaviours / Indicators:
- Defines regional and ecosystem event strategy including flagship events, executive engagements, and industry forums.
- Ensures events deliver impact across pipeline, brand, and ecosystem engagement.
- Incorporates AI-enabled and digital experiences for enhanced personalization and engagement.
- Elevates customer, partner, and talent experiences.
- Cross-Functional Leadership & Organizational Development
Behaviours / Indicators:
- Leads and develops a high-performing regional marketing organization.
- Builds strong collaboration across Product Marketing, Digital, Partner Marketing, Engineering, and Operations teams.
- Drives alignment, accountability, and execution excellence across functions.
- Builds AI capability and digital maturity within the marketing team.
- Establishes scalable processes integrating automation and AI.
- Analytics, Performance & Business Insights
Behaviours / Indicators:
- Owns regional marketing performance metrics and executive reporting.
- Tracks pipeline contribution, conversion rates, ROI, and campaign effectiveness.
- Leverages AI-driven analytics for forecasting, attribution, and optimization.
- Drives a data-first, insights-led marketing culture.
- Budget Ownership & Operational Excellence
Behaviours / Indicators:
- Owns and manages the regional marketing budget aligned with business priorities.
- Ensures optimal allocation of resources to maximize ROI.
- Uses data and AI insights to optimize investments.
- Maintains governance, compliance, and operational rigor.
- Drives continuous improvement in execution and processes.
Technical Competencies
Marketing Technology & Tools
- CRM platforms (e.g., Salesforce)
- Marketing automation platforms (e.g., Marketo, HubSpot)
- Analytics & BI tools (e.g., PowerBI, Tableau)
- Digital marketing tools and platforms (SEO, SEM, social, paid media)
- Event and webinar platforms
- Strong understanding of marketing attribution models and funnel metrics
- AI-powered tools (e.g., ChatGPT, Claude, and other generative AI platforms) for content creation, campaign optimization, and insights generation
- Familiarity with AI-driven personalization, automation, and scalable marketing operations
Who you are?
- Bachelor’s degree in marketing, Business, or related field
- MBA preferred
- 15+ years of experience in B2B marketing, preferably in enterprise technology
- Proven leadership experience managing regional or country marketing teams
- Experienced in leading and developing regional marketing teams.
- Strong understanding of India & SAARC market dynamics
- Experience working with or within Centers of Excellence and global marketing organizations
- Experience engaging with GCCs, partner ecosystems, and engineering organizations in India
- Demonstrated success in driving pipeline growth, brand awareness, and revenue impact
- Experience leveraging AI-driven marketing approaches
- Strong executive presence, strategic thinking, and stakeholder management skills
Key Performance Indicators (KPIs)
- Marketing-sourced and influenced pipeline contribution
- Revenue impact and pipeline velocity
- Brand awareness and share of voice across India & SAARC
- Ecosystem engagement (GCCs, partners, talent brand metrics)
- Campaign performance and ROI
- Adoption and effectiveness of AI-driven marketing initiatives
- Sales and leadership alignment
- Budget efficiency and utilization
- Team performance and organizational effectiveness
Summary
This role is designed for a forward-looking marketing leader who combines strategic vision, execution excellence, and digital innovation. The Director / Head of Marketing will play a critical role in shaping regional growth, strengthening market leadership, and elevating Commvault’s presence across India, SAARC, and the broader ecosystem.
By driving strong alignment with business leadership, leveraging the Center of Excellence, and embedding AI across marketing practices, this role will ensure that marketing builds sustained mindshare and translates it into measurable market share and long-term growth.
You’ll love working here because...
- Continuous professional development, product training, and career pathing
- Annual health check-ups, Tuition Reimbursement
- An inclusive company culture, an opportunity to join our Community Guilds
- Personal accident cover and Term life cover
Ready to #makeyourmark at Commvault? Apply now!
Commvault is an equal opportunity workplace and is an affirmative action employer. We are always committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status and we will not discriminate against on the basis of such characteristics or any other status protected by the laws or regulations in the locations where we work.
Commvault’s goal is to make interviewing inclusive and accessible to all candidates and employees. If you have a disability or special need that requires accommodation to participate in the interview process or apply for a position at Commvault, please email accommodations@commvault.com For any inquiries not related to an accommodation please reach out to wwrecruitingteam@commvault.com.
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