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Manager, Marketing

Manila, Philippines

Job Title

Moneyhero Group is Asia’s leading personal finance platform, reaching over 10 million monthly users across five markets in Asia Pacific. Our mission is simple - we empower people to build healthier financial lives. We are a purpose-driven, fast-paced organization looking for a passionate, organized and self-motivated individual to join our team in the Philippines as a Marketing Manager.

 

About the Job

In this role you will have the opportunity to drive growth and return on investment through paid media (across SEM, display and paid social marketing) alongside organic growth. You will be responsible for owning the performance of integrated marketing campaigns across channels to drive awareness and conversion amongst our target audiences.  

Our ideal candidate possesses performance marketing and analytics expertise and a personal ambition to learn and grow with MoneyMax.

 

What We Offer 

You will be entitled to a competitive salary and attractive benefits, including:

  • Annual leave, birthday leave, tenure leave, international remote work leave, and more
  • Five-day work week, hybrid work arrangement
  • Professional trainings, career advancement and internal mobility opportunities
  • Competitive benefits including insurance and mental wellness program

 

About the Job

In this role, you will lead the overall marketing for MoneyMax in driving sustainable business growth through developing long-term growth strategy and short-term impactful customer acquisition campaigns. This is a team leadership role.  You will be a strong collaborator with the ability to get things done fast.

 

The Marketing Manager will be responsible for:

  • Drive marketing strategies to build awareness and reinforce Moneymax’s leadership 
  • Develop and execute go to market strategies (including promotion and campaign planning) to acquire new customers and grow the lifetime value of the customer base
  • Work closely with marketing, commercial and product teams, both locally and regionally, to ensure achievement of KPIs
  • Maintaining a pulse on marketplace and user acquisition trends  to ensure our marketing activities remain relevant to the consumer and we are constantly optimizing our efforts
  • Manage multiple campaigns at any one time to achieve the best commercial results for Moneymax
  • Responsible for growth in traffic and engagement across channels including website, social media etc. 
  • Manage all project timelines and provide regular reporting on sales, budget spend and ROI
  • Manage direct marketing budget and all acquisition channels for your product vertical(s), optimizing to ensure they run cost efficiently and effectively
  • Lead all advertising efforts, from upper to lower marketing funnel, including reviewing proposals plus negotiating with local publishers and media providers
  • Own the development and roll-out of standardized reporting frameworks tools to assess category/vertical performance

 

In this role, we are looking for someone with:

  • Bachelor’s Degree, ideally in business or marketing
  • 5+ years of marketing and campaign experience, including campaign management and digital media planning experience
  • Experience in ecommerce, finance, banking, fintech or personal finance industries preferred 
  • Ability to manage multiple campaigns at any one time to achieve the best sales results 
  • Strong cross-functional project management skills and proven ability to deliver on time and on budget
  • Solid understanding of media mix, digital marketing and CRM concepts
  • Strong analytic skills and understanding of digital ecosystems such as web analytics tools (Google Analytics), social media marketing applications (Facebook) and digital display marketing platforms (Google Ads)
  • Proven track record of running successful campaigns to drive conversion and optimising towards campaign KPIs
  • Excellent verbal communication and interpersonal skills
  • A relentless sense of responsibility and ownership in problem-solving
  • The ability to adapt quickly to the fast-paced start-up environment and process new information on the go
  • Self-motivated, proactive team player with innovative ideas to inspire customer loyalty and adoption
  • Incredible people skills and flair for working under pressure in a fast-paced environment
  • Positive attitude and ability to work with suggestions and feedback from multiple parties

 

#MoneyHeroGroup #MoneyMax #LI-BP1 #LI-Hybrid

What can you expect from us?
 
Impact: We are actively empowering and connecting people to a better financial future. Join us if you want to help us achieve our mission.
Work: We have a team of over 350 talented individuals in 4 markets who are hyper passionate about building innovative financial solutions and making an impact on people’s lives.
Culture: We take our work seriously but don’t hesitate to keep things light. We can only create magic when we have a little bit of fun.
Thrive: We launched in 2014, and now help over 10 million monthly users make the best financial decisions. Accelerate your career and become a pioneer in your field with a leading fintech company that seeks to push the boundaries of your imagination and is committed to growing your career.
Reputation: We are backed by world-class organizations and companies and have raised over US$110 million from investors including Experian, Pacific Century Group, IFC - a member of the World Bank Group
 
EEO Statement
MoneyHero Group is an equal opportunity employer. We value, support and respect all individuals and is committed to maintaining an inclusive and diverse working environment. Decisions in hiring are based on business needs, requirements of the job and individual qualifications and shall not be influenced by any consideration of race, ethnic or national origin, religion, sex (including gender identity and/or expression), age, sexual orientation, marital status, parental status, disability, genetic information, political affiliation or other applicable legally protected characteristics.

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Your data is stored in a range of systems and formats. These include in your recruitment file, in the Group’s HR management system and in other IT systems, including the Group’s email system.

MoneyHero Group processes a range of information collected from you. Subject to applicable law, this may include:

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  • details of your qualifications, skills, experience and employment history;
  • information about your current level of remuneration, including benefit entitlements;
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Your personal data will be processed for the purposes of managing MoneyHero Group’s recruitment related activities, which include setting up and conducting interviews and tests for applicants, evaluating and assessing the results thereto, responding to and defending against legal claims, maintaining and promoting equal opportunities within the workplace and as is otherwise needed in the recruitment and hiring processes. Such processing is legally permissible under applicable Data Protection Laws as necessary for the purposes of the legitimate interests pursued by the MoneyHero Group, which are the solicitation, evaluation, and selection of applicants for employment.

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Your personal data will be shared with Greenhouse Software, Inc., a cloud services provider located in the United States of America and engaged by MoneyHero Group to help manage its recruitment and hiring process on MoneyHero Group’s behalf.

MoneyHero Group may share your personal data with third parties in order to, obtain pre-employment references from other employers, obtain employment background checks from third party providers and to obtain necessary criminal record checks.

How long do we hold your personal data?

Your personal data will be retained by the Group for so long as the Group determines it is reasonably necessary to evaluate your application for employment. If your application for employment is successful, personal data gathered during the recruitment process will be transferred to your personnel file and retained during your employment in accordance with the contract of employment and our internal privacy policy.

What if you do not supply your personal data?

You are under no statutory or contractual obligation to provide data to the us during the recruitment process. However, if you do not provide the information, we may not be able to process your application properly or at all.