Copywriter

Conductor is a leading Website Optimization & Intelligence platform. Today’s top brands use Conductor to create and optimize digital experiences that get found organically in search & AI engines. The platform provides actionable SEO, content, and technical website intelligence to help customers accelerate—and protect—digital growth.

Conductor is a mission-driven company with a commitment to innovation, customer success, and culture. For Conductor, success is improving the lives of all the people in our orbit—our customers, our customers' customers, our employee-owners, and our communities.

About the Role

We're seeking a creative and conversion-focused Copywriter to join our growing Content Team. This role is perfect for someone who loves crafting punchy, high-impact copy that grabs attention and drives action across performance and brand marketing channels.

In this role, you’ll be responsible for ideating and writing copy for paid ads, promotional emails, social/video scripts, and other short-form copy elements across the customer journey. Your work will help fuel demand, reinforce brand messaging, and deliver clear, compelling content that grabs attention and converts. While this role focuses primarily on short-form copy, there will be additional long-form copy needs as well (landing pages, blogs, etc).

You’ll collaborate closely with our content manager, content team members, design team, demand generation marketers, and product marketers to bring campaigns and concepts to life across multiple touchpoints.

Key Responsibilities:

• Write compelling, concise copy for paid social ads, display ads, retargeting campaigns, annual events/conferences, landing pages, and short-form promotional assets
• Write and optimize email campaigns, subject lines, and CTAs to maximize engagement and conversion
• Develop and write punchy video scripts and copy for social and performance channels (e.g. YouTube Shorts, LinkedIn video, paid reels)
• Collaborate with designers to bring copy to life visually
• Translate brand voice and technical messaging into clear, conversational, benefit-led language
• Contribute to testing strategies (A/B headlines, CTAs, messaging frameworks) to continually improve copy effectiveness
• Write and refine microcopy for digital experiences (CTA buttons, banners, pop-ups) to enhance UX and conversions
• Partner with social manager and product marketing to ensure message consistency across all channels
• Review campaign performance data to iterate and optimize messaging strategies
• Leverage AI to boost efficiency across the copy creation process

Qualifications:

• 2-3 years of professional copywriting experience with a focus on short-form and performance marketing
• Strong portfolio showcasing results-driven ad, email, and/or video copywriting (*B2B SaaS experience strongly preferred)
• Proven experience scripting branded and social videos 
• Proven ability to write in a clear, concise, persuasive style across different brand voices and formats
• Experience with creative concepting and storytelling across multichannel marketing campaigns
• Deep understanding of digital marketing and audience engagement strategies
• Bonus: Base level understanding of SEO, AI, and AI search
• Familiarity with A/B testing and performance-based copy iteration
• Highly collaborative, organized, and detail-oriented with strong communication skills
• Comfortable juggling multiple fast-paced projects and shifting priorities
• Experience using project management tools (e.g. Asana) is a plus
• Experience using AI (Claude, ChatGPT, etc.) in the content creation process and a curiosity for new technologies

Why join Conductor? 

At Conductor, you’ll join a passionate, innovative content team at the intersection of SEO, content, and performance marketing. You’ll have the opportunity to stretch creatively, test strategically, and help shape a brand that’s redefining website intelligence.

If you appreciate well-written copy in subway ads, have an eye for taking wordy text and translating it into punchy, memorable copy, or love scripting engaging social and video content with a unique voice, we want to hear from you! 

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Compensation: Conductor maintains competitive, performance-based compensation programs. 

The NYC base salary range for this role is currently $60,000 - $81,000 per year. 

Benefits: Conductor offers the following attractive benefits and perks including: 100% covered employee medical plan, a dental & vision plans, 401(k) with employer contribution, an unlimited vacation policy, 10 sick days, short-term disability, long-term disability, generous paid parental leave, employee assistance program, flexible savings accounts, paid holidays, life and accidental death insurance, and a host of perks.

Conductor LLC is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Bringing in diverse perspectives and challenging our assumptions is the clear key to growth; it drives innovation, creativity, faster problem-solving, and stronger decision making. All aspects of employment including the decision to hire, promote, train, discipline, or discharge, will be based on merit, competence, performance, and business needs. 

Conductor does not discriminate against any employee or applicant on the basis of race, color, ancestry, national origin, religion or religious creed, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, gender expression, age, marital status, military or veteran status, or other characteristics protected by state or federal law or local ordinance.  In addition, it is the policy of Conductor to provide reasonable accommodation to qualified employees who have protected disabilities to the extent required by applicable laws, regulations and ordinances where a particular employee works.