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Demand Generation Manager

Tampa, FL

ConnectWise is an industry and Global leading software company with over 3,000 colleagues in North America, EMEA and APAC. As a community-driven software company dedicated to the success of technology solution providers, our suite helps over 45,000 of our partners manage their businesses better, sell more efficiently, automate service delivery, and remotely control technology so they can consistently deliver amazing customer experiences.

Our company is powered by our connections, our colleagues, and our community. And, we accept all kinds.

Game-changers, innovators, culture-lovers—and humankind.

We invite discovery and debate. We recognize key moments as milestones.

We see you and value you for your unique contributions. Our inclusive, positive culture lays the foundation to ensure every colleague is valued for their perspectives and skills, giving you the choice of how YOU make a difference.

Curious? Read this opportunity to learn how YOU can make a difference at ConnectWise!

 

 

General Summary:

The Demand Generation Manager is responsible to plan, forecast, execute, and measure ConnectWise’s campaigns that help MSPs run their business and manage customer endpoints and data. This role works in partnership with the Product, Sales, and Marketing team to establish an ongoing cadence of campaigns that generate leads and pipeline for the global 
sales organization.

Essential Duties and Responsibilities:

  • Provides cross-functional support with a high attention to detail
    • Researches, analyzes, and documents findings
    • May coach and review the work of other team members
    • Develops and executes ongoing campaigns and programs that support the company’s core goals for 
    demand generation and pipeline creation.
    • Tracks and analyzes the results of campaigns and continually refine programs for optimal ROI
    • Manages content-based offers leveraging our internal database and paid placements
    • Regularly communicates with the sales team on announcements for upcoming campaigns, status of 
    current campaigns, and results of completed campaigns
    • Stays informed and insightful on industry structure, trends, initiatives, and issue an informed and 
    insightful point of view of best practices and solutions across functions
    • Proactively manages clients’ expectations and communicates project status to the Demand Generation 
    and Sales team

Knowledge, Skills, and/or Abilities Required:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Ability to manage projects and processes independently with limited supervision
    • Advanced knowledge of Demand Generation strategy typically obtained through advanced education 
    and/or work experience
    • Ability to situationally adapt and understand new technology/processes as per ConnectWise
    requirements
    • Knowledge of Martech solutions (Salesforce, Marketo, Outreach)
    • Ability to expand pipeline and increase revenue results

Educational/Vocational/Previous Experience Recommendations:

  • Bachelor’s degree in related field or equivalent business experience
    • 3+ years of experience
    • Preferred: 2+ years in MSP industry

Working Conditions:

  • Remote or hybrid depending on location
    • 0-10% travel may be required

ConnectWise is an Equal Opportunity Employer, dedicated to building a diverse and inclusive workforce and providing a workplace free from discrimination and harassment. ConnectWise provides equal employment opportunities to all employees and applicants without regard to race, ethnicity, color, religion, age, sex (including pregnancy), sexual orientation, gender, gender identity or expression, ancestry, national origin, citizenship status, physical or mental disability, genetic information, military/veteran status, marital status, familial or parental status, or any other characteristic or status protected by applicable federal, state and local laws.

The statements above are intended to describe the general nature and level of work being performed by individuals assigned to this job. Other duties may be assigned as needed. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions of the job and/or to receive other benefits and privileges of employment. If you need a reasonable accommodation for any part of the application and hiring process, please contact us at talentacquisition@connectwise.com or 1-800-671-6898.

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