Sr. Visual Merchandising Specialist, Retail
Crocs, Inc. (NASDAQ: CROX) is a world leader in innovative casual footwear for men, women and children. The company offers several distinct shoe collections with more than 300 four-season footwear styles. All Crocs™ shoes feature Croslite™ material, a proprietary, revolutionary technology that gives each pair of shoes the soft, comfortable, lightweight, non-marking and odor-resistant qualities that Crocs wearers know and love. Crocs fans “Get Crocs Inside” every pair of shoes, from the iconic clog to new sneakers, sandals, boots and heels. Since its inception in 2002, Crocs has sold more than 200 million pairs of shoes in more than 90 countries around the world.
Introduction on the role:
The Sr. Visual Merchandising Specialist Retail will support the Regional VM Manager driving the VM strategy across Direct and Partner Crocs Retail stores across the region and work closely with cross functional partners including Global Visual Merchandising, regional Merchandising, regional Marketing, country Sales and Retail Ops and Field Teams. The role is part of the Regional Marketing team.
What will you do?
- Collaborate with the Regional VM Manager in establishing visual merchandising regional tools to ensure Retail vision and product stories are effectively brought to life in the marketplace aligned with Global Visual Merchandising strategy and translated effectively for the region.
- Develop VM directives for each season, store size, segmentation and seasonality that bring cohesive brand experience, drive sales while maintaining excellent visual standards.
- Work with internal and external agencies to brief and allocate in-store marketing, fixtures and props.
- Drive execution of the regional Retail GTM and Window plan aligned with Marketing & Product calendars.
- Lead the development and execution of retail marketing strategies ensuring timely and quality delivery and alignment with overarching business objectives.
- Take ownership of seasonal retail marketing plans, oversee implementation and optimize effectiveness to drive sales and brand growth.
- Provide market insights and reporting by country and identify and share best practices across key markets.
- Review store execution quarterly to ensure high standards of product presentation, to understand challenges and identify solutions and training needs.
- Drive Regional Training opportunities aligned to global initiatives and regional calendar.
- Develop and coach a group of store VM champs that can effectively execute VM guidelines and directives in collaboration with the Retail Operations department and Field Teams.
- Play a key role within the cross-functional team on key store openings and renovations driving visual and marketing tools.
Who are you?
- Bachelor’s Degree or equivalent experience in related field.
- 5+ years of retail or visual merchandising experience, preferably in footwear/apparel industry.
- Strong Merchandise presentation skills and experience in crafting documents, seasonal directives, or planograms.
- Proficient in Microsoft and Adobe suite (Photoshop, In Design, Illustrator and Sketch Up)
- Excellent time management and organization skills.
- Authentic interest in the retail industry and knowledge of competitive visual and activation trends to gather best practices.
- Ability to work closely with functional and cross-functional team members and strive toward a unified vision.
- Fluent in English. French knowledge preferred, other languages a plus.
- Proven agility to work in a fast-paced environment.
- 20& of Travel is required.
What do we offer?
- A job within a unique environment with a 'startup dynamic' under the umbrella of a fast growing and solid global brand.
- 40 hours per week, in-office and remote combined, a fair salary, good pension arrangement and a bonus opportunity.
- Fun workplace, innovating working environment.
- 25 paid holidays.
- 50% discount on the most comfortable shoes in the world.
- A healthy work environment with discount on your gym membership.
- Our great training curriculum with a global eLearning platform offers you a lot of room for personal growth to get a little bit better every day.
- And so much more!
Sounds pretty amazing right? Well, what are you waiting for?!
We value diversity and provide equal employment opportunities (EEO) to all employees and applicants without regard to race, color, religion, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status
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