Back to jobs

Marketing Automation Specialist

Hi, I'm Nick, Head of Marketing Ops! 

My team is seeking a highly motivated Marketing Operations Specialist to join our dynamic team. This role is pivotal in optimizing our marketing operations to enhance our SaaS product's reach and efficiency. The ideal candidate will have a robust background in Marketing Operations or Revenue Operations within the SaaS industry, demonstrating expertise in utilizing leading technologies and methodologies to drive marketing success.

Some things you’ll do

  • Salesforce and Tech Stack Administration: Ensure seamless functionality across all platforms for optimal data flow and accessibility. This includes tools like Salesforce, Customer.io, Snowflake, Google Analytics, Airtable, Zapier and more!
  • Campaign Development Support: Support the development and execution of marketing campaigns for CIO. Operationalize campaign creation, deployment, and management processes to ensure efficiency and effectiveness on behalf of our Growth and Demand Generation teams.
  • Google Analytics Management: Own and manage all aspects of Google Analytics, including monitoring web tracking metrics like visitors, sessions, conversions, and SEO performance. Manage relationships with agencies regarding GA, Ads, and website optimization.
  • Data Integrity and Process Improvement: Maintain rigorous data analysis and auditing practices to uphold data integrity. Implement and refine processes and integrations to improve overall marketing operational efficiency.
  • Work Collaboratively with multiple teams: Collaborate closely with the sales, product, customer success, and other marketing teams to ensure marketing efforts support overall business objectives

What we’re looking for

  • 2-4 years in Revenue Operations, Marketing Operations or Sales Operations (Ideally at a B2B SaaS company)
  • 2+ years working in a fast-growing start-up environment where a growth mindset, adaptability and a drive for continuous improvement are valued.
  • High Technological Proficiency in CRM and database management systems (e.g., Salesforce, Snowflake), integration architecture and process building.
  • Experience in managing Google Analytics and other similar web analytics tools.
  • Demonstrated capability in handling integrations, including APIs, webhooks, no-code automators (such as Zapier, Postman etc).
  • Strong problem-solving skills with a history of using automation to address complex issues.
  • Experience in data handling, including analytics, database management and SQL.
  • Ability to independently manage projects and contribute to team goals while maintaining detailed documentation and adhering to internal project management methodologies.

Desired Attributes

  • Highly self-motivated with a passion for software, automation, integration, and continuous learning.
  • Exceptional organizational skills, with experience in project management methodologies and thorough documentation practices.
  • A team-oriented mindset with the ability to work effectively under minimal supervision.

About Customer.io

Our mission at Customer.io is to power automated communication that people like to receive. Today over 7,100 internet businesses use Customer.io to manage, send, and track the performance of emails, SMS, push notifications, and in-app messages. Unlike typical marketing platforms, Customer.io helps businesses increase relevance by using behavioral data: what people do or don’t do when logged in to a web or mobile app.

We are offering a starting salary of $80,000 USD (or equivalent in local currency) depending on experience and subject to market rate adjustment.

Benefits at Customer.io include:

  • Unlimited PTO - we encourage at least 20 vacation days (in addition to holidays and sick days) so that you can unwind, unplug, and recharge
  • 16 weeks paid parental leave (including adoption and foster care)
  • 100% paid insurance premiums for you and your dependents
  • 401k retirement matching - up to 5% dollar-for-dollar match to retirement contributions
  • $1,500 annual healthy lifestyle budget (for gym memberships, classes, fitness equipment)
  • $250/monthly Remote Work Stipend to be used for home internet, cell phone, and other miscellaneous remote work costs
  • $300/month co-working space rental reimbursement
  • $2,000/yearly professional education budget for conferences, courses, workshops, books, etc.
  • $1,500 home office budget to make sure your working space is ergonomic and just what you need to do your best work!
  • One month sabbatical after five years at Customer.io
  • We also have opportunities to meet in person with your peers throughout the year

All final candidates will be asked to complete a background check and employment verifications as part of our pre-employment process.

Customer.io recognizes the stifling impact of systemic injustice on diverse communities. We commit to using our influence to increase inclusion and equity within the tech industry. We strive to build an inclusive team culture, implement bias-free hiring practices, and develop community partnerships to expand our global impact.

Join us!

Check out our careers page for more information about why you should come work with us! We are passionate about our core values of Empathy, Transparency, Responsibility, and Awkwardness and are looking for new coworkers to share and build that passion!

How to apply

Apply at the link below and tell us why you're interested in the position! We plan to respond to all applicants with a status update about your application.

Here's what you can expect from our hiring process:

  1. 30-minute video call with a Recruiter
  2. 45-minute video call with the Hiring Manager
  3. 1 week to complete a Project
  4. Project Review Call with potential team members

 

Apply for this job

*

indicates a required field

Resume/CV*
,,Google Drive,or

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter
,,Google Drive,or

Accepted file types: pdf, doc, docx, txt, rtf

Select...
Select...
Select...
Select...
Select...

As a fully remote company, we don't have any requirements for where you live (wherever makes you happiest!), but that means we do not offer visa sponsorship at this time.

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in Customer.io’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.