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Public Relations Specialist

Torrance, California, United States
Czinger Vehicles is redefining the future of automotive design and manufacturing. Founded in 2019, we're pioneering a new era of performance vehicles through revolutionary, proprietary technology that blends human-AI design with sustainable manufacturing. Our flagship 21C hypercar, celebrated as the world’s fastest production vehicle and for its record-setting runs at Goodwood Hill Climb, Circuit of the Americas, and Laguna Seca, showcases the innovation behind over 550 patents in AI-driven generative design, materials, and additive manufacturing. With our three core pillars of dominating performance, iconic design, and revolutionary technology, Czinger is at the intersection of deep technology, consumer products, and high-performance branding. We invite you to join our world-class talent in shaping the future of the automotive industry. Here, you'll be part of a groundbreaking journey that pushes the limits of performance, design, technology, and sustainability. 

 

Purpose

Czinger Vehicles is seeking an experienced and passionate Public Relations Representative to serve as the voice of our brand across automotive, luxury, technology, and lifestyle media landscapes. This role will be responsible for developing and executing comprehensive PR strategies with a strong focus on both Digital and Traditional media, that position Czinger as a leader in both hypercar performance and manufacturing innovation, managing relationships with top-tier media outlets, and creating compelling narratives that resonate across multiple high-value verticals.

The Role

Media Relations & Strategy

  • Develop and execute integrated PR campaigns across digital and traditional platforms in the automotive, luxury, entertainment, technology, and lifestyle verticals
  • Cultivate and maintain relationships with journalists, editors, influencers, and content creators across digital and traditional media outlets
  • Identify and secure high-impact media opportunities including feature articles, reviews, interviews, and broadcast segments
  • Manage media inquiries and serve as the primary point of contact for press relations
  • Coordinate exclusive vehicle experiences, factory tours, and media drives for key automotive journalists and influencers

Content Development & Storytelling

  • Craft compelling press releases, media kits, brand narratives, and talking points that communicate Czinger's unique position in digital manufacturing and hypercar performance
  • Develop story angles that appeal to diverse audiences from automotive enthusiasts to technology innovators and luxury consumers
  • Create and maintain a robust content calendar aligned with product launches, industry events, and company milestones
  • Work closely with leadership to articulate technical innovations in accessible, engaging ways

Campaign Management & Execution

  • Plan and execute PR campaigns for vehicle launches, track records, partnerships, and company announcements
  • Coordinate cross-functional collaboration with marketing, events, and engineering teams to ensure cohesive messaging
  • Manage logistics for media events, press conferences, and VIP experiences
  • Track and analyze media coverage, PR metrics, and campaign effectiveness with regular reporting to leadership

Brand Positioning & Thought Leadership

  • Position company executives and key team members as thought leaders in automotive innovation, manufacturing technology, design, motorsport, etc.
  • Identify speaking opportunities, award submissions, and industry recognition programs
  • Monitor industry trends and competitive landscape to identify opportunities for Czinger to lead conversations
  • Manage crisis communications and reputation management as needed

Digital & Social Integration

  • Collaborate with digital marketing teams to amplify PR efforts across social media platforms
  • Engage with online automotive communities, forums, and digital influencers
  • Monitor online sentiment and engage in reputation management across digital channels
  • Coordinate with content creators for authentic brand storytelling across YouTube, Instagram, and emerging platforms

Basic Qualifications

  • Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or related field
  • 5+ years of experience in public relations, preferably with automotive, luxury, or technology brands
  • Proven track record of securing high-profile media placements in top-tier publications
  • Established relationships with automotive media (MotorTrend, Road & Track, Car and Driver, Top Gear, etc.) and luxury lifestyle outlets
  • Exceptional written and verbal communication skills with ability to craft compelling narratives
  • Strong understanding of the automotive industry, hypercar segment, and luxury consumer landscape
  • Experience managing multiple campaigns simultaneously with strong organizational skills
  • Proficiency with media monitoring tools, PR software, and analytics platforms
  • Ability to work independently and collaboratively in a fast-paced, innovative environment

Preferred Qualifications

  • Deep passion for automotive performance, engineering, and manufacturing innovation
  • Experience with early-stage or high-growth automotive/technology companies
  • Connections within entertainment and celebrity circles with interest in exclusive automotive products
  • Understanding of advanced manufacturing, Industry 4.0, or digital transformation narratives
  • Experience coordinating international media relations and global PR campaigns
  • Background in crisis communications and reputation management
  • Familiarity with the Southern California automotive and technology ecosystems

Work Environment

  • This position is based at our Los Angeles, California headquarters with occasional travel for media events, industry conferences, and automotive gatherings.

Pay Range

$95,400 - $131,175 USD

What We Offer:

  • Holistic Compensation Package: Enjoy a world-class compensation package that includes a competitive salary, equity plan, and discretionary results-based incentive bonus opportunities, ensuring you're truly valued for your contributions.
  • Wellness and Time Off: Embrace a healthy lifestyle with paid vacation, sick time, and company holidays, including a year-end shutdown to recharge. We support growing families with paid parental leave, recognizing the importance of bonding time.
  • Comprehensive Health and Wellness: Prioritize your well-being with our comprehensive health and wellness benefits, offering both HMO and Premium PPO options. Additionally, benefit from company-sponsored life insurance and short and long-term disability coverage for peace of mind.
  • Investment in Growth: We're committed to your professional development. Take advantage of reimbursement opportunities for learning and development initiatives, empowering you to continuously expand your skill set and reach peak performance.
  • Collaborative and High-Performing Environment: Join our collaborative, dynamic, and high-performing team within a fast-paced, mission-driven company. Together, we're disrupting the traditional manufacturing industry, fostering innovation, and integrating people and technology to reduce our footprint. 


Equal Employment Opportunity
CZV, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or veteran status, or any other applicable state or federal protected characteristic. CZV, Inc. provides affirmative action in employment for qualified Individuals with Disabilities and Protected Veterans in compliance with Section 503 of the Rehabilitation Act and the Vietnam Era Veterans’ Readjustment Assistance Act.. 
EEO Poster 

In order to adjust to changes in our business, it may become necessary to add, remove or modify certain duties and responsibilities, or to reassign you to another job position. From time to time you may be asked to work on special projects or to assist with other work. Your cooperation and assistance in performing such additional work is expected.
 
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