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Sales Enablement Manager

Charlotte, NC

Sales Enablement Manager

WHO WE ARE
DebtBook is an industry-leading fintech software platform that revolutionizes the way local government, higher education, and healthcare finance teams work. Our powerful, cloud-based software helps these organizations manage all aspects of their debt, cash, leases, and subscriptions, streamline financial reporting, and share information simply with others. We are passionate about modernizing treasury management and simplifying accounting compliance in the public sector,  allowing organizations to break through operational barriers to unlock strategic insights.

WHAT YOU’LL DO
The Sales Enablement Manager is a critical full-time role responsible for building, operationalizing, and continuously improving DebtBook's sales enablement function. This individual will own the end-to-end enablement lifecycle - from auditing and rationalizing existing assets to designing repeatable sales frameworks that drive consistent deal qualification, value articulation, and pipeline progression.

This role is ideal for a hands-on enablement professional who can operate both strategically and tactically - someone who can design a framework in the morning and coach a rep through a live deal in the afternoon.


Enablement Asset Management
●    Own, audit, and continuously rationalize the full library of sales enablement materials
●    Eliminate redundancy and create a structured, intuitive asset architecture
●    Manage and optimize enablement content within systems like HubSpot, Confluence, etc.
●    Maintain asset inventory with ownership and version control

Platform Messaging & Value Narrative
●    Work with Product Marketing to develop platform-level messaging
●    Translate product capabilities into business outcomes
●    Develop “So What?” messaging for new features
●    Ensure consistent positioning across sales motions


Sales Execution Frameworks
●    Implement structured sales methodologies including MEDDIC/MEDDPICC, SPIN, and Command of the Message
●    Build repeatable motions for SDRs, SMB, Enterprise, and partner/reseller channels
●    Improve pipeline quality and deal progression

Enablement Operating Model
●    Design onboarding and continuous training programs
●    Build product release enablement processes
●    Establish manager-led coaching frameworks
●    Define enablement governance standards

Field Enablement & Deal Support
●    Partner with sales on strategic deals
●    Observe calls (Gong) and identify gaps
●    Translate insights into enablement improvements

WHAT YOU BRING
●    4–7+ years in Sales Enablement or related GTM role, preferably Fintech and/or Govtech
●    Experience implementing sales methodologies (SPIN, MEDDIC/MEDDPICC, Command of the Message)
●    Experience with tools like Salesforce, HubSpot, Confluence, Salesloft, LMS platforms
●    Experience working with partner and reseller channels
●    Experience in finance or capital markets concepts (preferred)
●    Strong ability to drive adoption and behavior change
●    Excellent written and verbal communication, including slides and written content
●    Ability turn complex product capabilities into crisp, buyer-relevant value narratives
●    Strong facilitation and coaching skills
●    Data-driven mindset
●    High ownership mentality

HOW YOU’LL MEASURE SUCCESS
●    Rep adoption of enablement frameworks
●    Improved deal qualification and pipeline quality
●    Reduced ramp time
●    Improved win rates and sales cycle length

OUR “GOAT” VALUES
GROW Continuously
●    We believe in continuous improvement, never accepting the status quo as good enough, and iterating to move quickly without compromising on quality.
●    We are energized by the fast-paced rate of change that growth demands and see new challenges as opportunities for resilience and personal development.
●    We are driven by curiosity to think creatively, innovate, and experiment, and we humbly incorporate lessons learned from success and failure along the journey.

OWN Your Outcomes
●    We hold ourselves accountable for exceptional effort, execution, reliability, professionalism, and results that add tremendous value for customers.
●    We are all individual contributors, responsible for delivering value to our customers, team, and company with every action we take. 
●    As managers, we lead by example in both what we do and how we do it, and stay personally familiar with the work as we coach our teams.
●    We follow through on our decisions and commitments with action.

ABOVE & Beyond 
●    We create moments of magic, surprising and delighting our customers at every touchpoint.
●    We run towards problems and enthusiastically jump in to help colleagues however we can be valuable.
●    We take pride in proactively doing the extra little things that set us apart, even when no one is watching.

TEAM Over Ego
●    There is no task needed at DebtBook that is beneath any of us.
●    We work hard to be the teammate others want on their team.
●    We have the courage to have hard conversations and the grace to receive honest feedback in pursuit of excellence.

WHY DEBTBOOK
DebtBook is a fast-growing company where we dream big, move fast, make an impact, and bring joy to everything we do. Our core values drive our success as an organization, and we are looking for talented teammates who share our passion for challenging the status quo, innovating in all we do, and wanting to make a difference. 

When it comes to benefits and perks, we are committed to supporting our employees’ well-being to make their lives better, both in and out of the office. We offer:
●    Competitive salaries plus equity (stock options) for all employees;
●    Comprehensive health, dental, and vision insurance, 401(k) with 4% employer match; 
●    Flexible work schedules and generous leave policies (including unlimited PTO);
●    Professional development opportunities and tuition reimbursement;
●    Family and wellness perks;
●    In-person social events;
●    Top-of-the-line equipment,  and a newly furnished office.

DebtBook is an Equal Opportunity Employer. We value diversity and prohibit discrimination and unlawful harassment in the workplace. All applicants will receive consideration for employment based upon their qualifications without regard to race, religion, color, national origin, ethnicity, gender, gender identity or expression, pregnancy, sexual orientation, age, marital status, genetic information, political affiliation, National Guard or veteran status, disability, or any other protected status under federal, state, or local law. We welcome and encourage applicants with disabilities to contact our team for assistance during the application and hiring process. We are committed to expanding accessibility and making reasonable accommodations in accordance with applicable law.

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