Head of Paid Social (div/f/m)

Berlin/Hamburg/Cologne, hybrid

This role is part of our Growth Marketing team. We deliver end-to-end data-driven campaigns that foster both creativity and performance. Our specialty is creative, digital communications that drive performance, boost brand awareness, and shift market share for our clients including Meta, Netflix, Logitech, eBay, Douglas and more! Our team in Germany is the only agency that combines technology, creativity, and data to really make our clients grow.

JOB PURPOSE 

The Head of Paid Social will ensure their teams are set up to deliver work to the highest standard and ensure our relationships are structured both commercially and operationally to be profitable for the business. The Head of Paid Social will be responsible for owning senior client relationships, overseeing complex projects and leading teams with excellent communication and collaboration skills. 

Candidates must have experience delivering commercial success to complex clients in an integrated agency. They must have experience managing large teams and have demonstrated ways of managing cross-functional teams both laterally and vertically. 

KEY RESPONSIBILITIES 

Strategic Initiatives 

• Facilitate and oversee the development and delivery of paid social campaigns
• Provide senior level guidance on client paid social strategy and execution within the paid social team. Work collaboratively with other Heads and Leads on accounts.

Clients 

• Ability to lead long-term relationships with C-Level stakeholders for key clients. Understand their personal and professional drivers and thus help position Dept® as a key partner to help meet those goals 
• Support Client Business Directors to develop annual strategies for the existing client 
• Support with driving growth, uncovering upsell and cross sell of services within the client
• Work in partnership with Business Directors and Account Heads to manage the current client relationship

Commercial & Finance 

• Demonstrate an in-depth understanding of wider commercial context beyond profitability on projects (e.g wider business overheads, investment, 3rd party costs and client commercial issues that may affect Dept® relationship.) 
• Support accounts team on improving processes and systems with Finance and Operations to maintain client profitability at all times
• Oversee revenue forecasting, resource planning and ensure appropriate trackers are up to date across the teams, reflecting the current status of projects as accurately as possible

Team Leadership 

• Direct line management of members of the team
• Mentor the team and act as a final escalation point on a set of specific clients
• Actively initiate programs to train, upskill, and develop the talent on the team 
• Partner and work closely with other department leads (ie: Creative, SEA, Data, Strategy, Design) to align the best team configurations, strategies and processes in order to achieve the best quality of work, while maintaining revenue targets. 
• Support with demand and capacity management, help predict skill-set capacity or shortages and implement strategies to mitigate foreseen risks amongst pods 

 

WHAT WE ARE LOOKING FOR

• Extensive experience in Paid Social roles servicing clients, preferably in an agency environment
• Experience working in cross-functional teams
• Experience managing large clients 
• Experience managing complex Paid Social campaigns 
• Ability to inspire and able to create a proactive and energised team culture 
• Strong client relationship management skills, including experience working directly with directors and C-level clients on strategy development 
• A solid understanding of the industry and changing client needs 
• Excellent project management skills, able to find the most efficient ways of working 
• Brilliant written and verbal German and English communication skills 
• Advanced problem-solving skills 
• Excellent organisational skills and high attention to detail 
• Excellent time management skills 
• Excellent presentation skills 
• Ability to react quickly within a fast-paced environment 
• Ability to remain focused under pressure and work under tight deadlines 

WE OFFER

• Flexible hybrid working policy (1-2 days at the office, depending on location);
• Company pension scheme;
• Lease bike options / JobRad and 25% subsidy for the Deutschlandticket.
• Occasional breakfast/lunch at the office, Smoothie Tuesdays.
• €30 per month - You can use the flexible package for digital food stamps and/or fitness providers/sport clubs/massage studios, internet costs, and/ or public transport
• Future Bens - Exclusive access to sustainable, healthy products at attractive deals.
• Stay happy and healthy with a contribution to your health through the OpenUp platform.
• Social events, plenty of opportunities to connect with colleagues through organised activities and celebrations.
• A reputation for doing good. DEPT® has been a Certified B Corp® since 2021 and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.
• Awesome clients. Whether big or small, local or global — at DEPT® you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!
• The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.
• Global annual DEPT® Cares Month in which employees come together and donate their skills to support local charities.

 

WHO ARE WE? 

We are pioneers at heart. What does that mean? We are always looking forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating. 

Our culture is big enough to cope and small enough to care. Meaning, that with people across 30+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients problems, no matter where you are in the world.

 

DIVERSITY, EQUITY & INCLUSION 

At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.

Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.