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Senior UX Researcher

SILMC - SERVICIOS INTEGRADOS DE LEALTAD, MERCADOTECNIA Y COMUNICACIÓN, S.A.P.I. DE C.V.

Role Objective 

At Spin, we are looking for a Senior UX Researcher to lead and elevate our user research practice, helping us build relevant, intuitive, and evidence-based digital financial experiences. This person will play a key role in deeply understanding our users, generating actionable insights, and directly contributing to the evolution of our products: payments, remittances, wallets, cards, and more. We seek someone with vision, strategic thinking, and a hands-on approach.

 

Key Responsibilities 

  • Lead end-to-end research, combining quantitative and qualitative methods to answer key business and product questions. 
  • Design and execute studies on user behaviors, needs, and motivations in financial services. 
  • Collaborate with product, design, technology, and data teams to define research questions and translate insights into decisions. 
  • Integrate data sources such as Mixpanel, product metrics, and behavioral analysis with tools like interviews, surveys, usability testing, etc. 
  • Map journeys, mental models, and opportunities in collaboration with teams. 
  • Communicate findings clearly, strategically, and in an actionable way for different audiences. 
  • Define and monitor user-centered experience metrics. 
  • Mentor junior researchers and strengthen a data-driven decision-making culture. 
  • Propose new research approaches, act as a change agent, and position UX Research as a key practice within Spin. 

 

Who We’re Looking For 

  • 5 to 8 years of hands-on experience in UX Research. 
  • Strong expertise in mixed methods (qual + quant), with a solid focus on quantitative analysis. 
  • Knowledge of tools like Maze, Figma, Miro, Mixpanel, Advanced Excel, or SQL (preferred). 
  • Background in consumer tech or high-impact digital products (not B2B). 
  • Familiarity with digital financial products such as payments, cards, and accounts. 
  • Ability to think in systems, identify patterns, and connect the dots. 
  • Proactive attitude, intellectual curiosity, and the ability to work autonomously. 
  • Clear communication, empathy, and a collaborative mindset. 
  • Interest in building processes, advocating for UX Research, and taking it to the next level. 
  • Fluent in English. 

 

 

Spin está comprometida con un lugar de trabajo diverso e inclusivo. 
Somos un empleador que ofrece igualdad de oportunidades y no discrimina por motivos de raza, origen nacional, género, identidad de género, orientación sexual, discapacidad, edad u otra condición legalmente protegida.
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