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Lead Copywriter

Durham, North Carolina

ABOUT DSC:

In 2011, we didn't just disrupt the entire shaving industry; we revolutionized it, shattering conventions with a viral video sensation that became the gold standard for humor in advertising. Our trailblazing direct-to-consumer model didn’t just pave new paths—it bulldozed age old industry giants, minting us as a force to be reckoned with.

Dollar Shave Club crafted not just products, but experiences. We made shaving not suck by cutting out all the unnecessary BS that's been upsold to guys for decades. We continued to make great f**king blades and also became the geniuses behind tons of dude-centric products like Ball Spray, offering solutions to problems men didn't know they needed.

Today we continue to expand our international grooming arsenal, and hold fast to the disruptive DNA and irreverent humor that catapulted us to fame. Our global expansion and presence in tens of thousands of retail stores are testaments to our commitment to make the hairy globe a little smoother.

Stop wasting time not working for us and come join the club!

 

ROLE SUMMARY:

As Lead Copywriter, you’ll build on Dollar Shave Club’s heritage brand tone and edge and solidify how we show up in the written word across every consumer touchpoint—campaigns, packaging, retail, digital, and beyond. You’ll work with freelance partners as needed, ensuring that our work is smart, strategic, and always on brand.

This role isn’t just about writing headlines; it’s about thinking strategically across the entire funnel and crafting copy that connects with consumers from awareness to conversion. You’ll concept and execute omni-channel ideas that tie into broader business goals, ensuring our words work as hard as our creative. You’ll collaborate closely with the Associate Creative Director and other creative partners to make sure our work isn’t just good—it’s the kind of work people remember.

We’re looking for a strategic thinker who can set the standard for our copy, bring clarity to complex briefs, and keep the bar high without losing the edge that makes us, us.


RESPONSIBILITIES:

  • Own and evolve the brand voice, making sure it’s clear, consistent, and impossible to ignore
  • Develop omni-channel campaigns and full-funnel activations that move consumers from awareness to loyalty
  • Concept, write, and edit copy across every touchpoint: 360 campaigns, packaging, retail, digital, social, CRM, and beyond
  • Manage and mentor freelance talent, ensuring the work is strategic, on brief, and on brand
  • Review and refine all copy to make sure it’s smart, clear, and consumer-first
  • Partner with designers, marketers, and product teams to turn briefs into big ideas
  • Collaborate closely with leadership to align messaging with business strategy and creative vision
  • Build scalable writing guidelines and processes so the brand sounds like “us” no matter who’s writing
  • Push creative standards higher—whether it’s a two-word headline or a 360° campaign

REQUIREMENTS:

  • Bachelor’s degree in English, Communications, Journalism, Marketing, or a related field
  • 7+ years of copywriting, proofreading, and creative strategy experience (CPG, ecomm, or agency background preferred)
  • 2+ years managing copywriters or freelancers, with a knack for mentoring talent
  • A portfolio that proves you can concept, write, and edit across multiple formats and platforms
  • Experience supporting and growing in-house brands (bonus if it’s in CPG or men’s lifestyle)
  • Strong creative strategy skills—able to crack a brief with both big ideas and tactical execution
  • Ability to collaborate cross-functionally and present work with clarity and conviction

POSITION TYPE:
This is a full-time exempt position.

WORK ENVIRONMENT:
This position is in-office, working out of our HQ in Durham, North Carolina 4x a week.

SALARY:
$110,000-$125,000 + Bonus

BENEFITS:

  • Comprehensive benefit plans with low premium options, including medical, dental and vision coverage, along with supplemental coverage options
  • Free life insurance, short term disability and long term disability
  • 401(k) plan with a company match of 100% of the first 2%, and 50% of up to an additional 4% with no vesting period
  • Unlimited vacation and generous sick time
  • Half day Fridays year-round (subject to business needs)
  • 12 weeks of fully paid parental leave
  • 4 weeks of fully paid disability leave
  • Free Dollar Shave Club Products
  • Monthly cell phone and work-from-home stipends

APPLICATION PROCESS:
All applications must be submitted via our Applicant Tracking System, Greenhouse, in order to be considered. Once you submit your application, the recruiting team will review your submission and will reach out if your skill sets and/or qualifications match our needs. If selected, you’ll be invited to an initial phone screening interview with a recruiter before meeting with various members of the team. Candidates will be notified if they are not selected for the position. The position will remain open and we'll be accepting applications until the role is filled.

Dollar Shave Club is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, gender, sexual orientation, gender identification, national origin, disability, or protected veteran status.

Reasonable Accommodation: Dollar Shave Club provides reasonable accommodation so that qualified applicants with a disability may participate in the selection process. Please advise us of any accommodations you request in order to express interest in a position by e-mailing: accommodations@dollarshaveclub.com

Please state your request for assistance in your message. Only reasonable accommodation requests related to applying for a specific position within Dollar Shave Club will be reviewed at the e-mail address supplied.

Dollar Shave Club will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance.

Thank you for considering a career with Dollar Shave Club 

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