Back to jobs
New

Sr. Marketing Programs & Operations Manager

NYC Global HQ

Who we are

DoubleVerify is a leading software platform for digital media measurement, data and analytics. DV’s mission is to be the definitive source of transparency and data-driven insights into the quality and effectiveness of digital advertising for the world’s largest brands, publishers and digital ad platforms. DV’s technology platform provides advertisers with consistent and unbiased data and analytics that can be used to optimize the quality and return on their digital ad investments. Since 2008, DV has helped hundreds of Fortune 500 companies gain the most from their media spend by delivering best in class solutions across the digital advertising ecosystem, helping to build a better industry. Learn more at www.doubleverify.com.

What you’ll do

DV is looking for a Sr. Marketing Operations Manager to join our Marketing Programs & Operations team. This is a high-impact individual contributor role where you'll optimize our marketing tech stack, build scalable ABM programs, and create automated systems that directly influence pipeline quality and revenue growth.

We’re looking for an innovative key player in the strategic evolution of our marketing technology stack who will own the day-to-day management and optimization of our marketing operations infrastructure. 

In this role, you'll work closely with your manager (Senior Manager, Programs & Operations) to ensure seamless data flow between systems, optimize the lead lifecycle, and enable our global marketing and commercial teams to work smarter. You'll be the technical expert and strategic partner who translates business needs into automated solutions, while maintaining data integrity across a complex, enterprise-grade tech stack.

Responsibilities include:

  • Build and maintain complex HubSpot workflows, automation rules, and lead routing logic
  • Own the integration between HubSpot and other systems to ensure high-quality lead handoff to the commercial teams
  • Oversee marketing technology stack configuration, including the implementation of forms, tracking scripts, and third-party tool integrations
  • Execute technical components of ABM programs, including account-based list management and automated nurture infrastructure
  • Maintain marketing database hygiene through regular cleanup, audience segmentation, and privacy-first compliance monitoring (GDPR, CCPA, etc.)
  • Partner with Marketing teams to execute email campaigns and website updates within Hubspot
  • Identify opportunities to introduce new platform capabilities and optimize existing workflows for greater efficiency
  • Document operational processes and SOPs for the marketing technology stack
  • Provide technical support for website and event-related operations, including Splash integrations and GA4 tracking

Who You Are

  • 5-6 years of experience in Marketing Operations or a similar technical role
  • Deep hands-on experience in HubSpot; familiarity with Marketo is a plus
  • Strong proficiency with Salesforce and its integration with Marketing Automation Platforms (MAP)
  • Proficiency in managing marketing data, including UTM governance and lead lifecycle stages
  • Experience with project management tools such as Monday.com
  • Analytical mindset with the ability to troubleshoot technical integration issues and data discrepancies; curious mind who proactively identifies trends and opportunities
  • Detail-oriented with a focus on process documentation and data integrity
  • Collaborative team player who thrives in cross-functional environments and builds strong relationships with stakeholders across Marketing, Sales, and Operations
  • Excellent communication skills, particularly the ability to translate technical requirements for non-technical stakeholders

Preferred Qualifications

  • HubSpot certifications
  • Ability to troubleshoot HTML/CSS within email templates and landing pages
  • B2B experience preferred; digital media or ad tech experience is a big plus
  • Global/international experience strongly preferred (working across time zones/cultures)


The successful candidate’s starting salary will be determined based on a number of non-discriminating factors, including qualifications for the role, level, skills, experience, location, and balancing internal equity relative to peers at DV. The estimated salary range for this role based on the qualifications set forth in the job description is between $68,000 - $129,000. This role will also be eligible for bonus/commission (as applicable), equity, and benefits.


The range above is for the expectations as laid out in the job description; however, we are often open to a wide variety of profiles, and recognize that the person we hire may be more or less experienced than this job description as posted.

Not-so-fun fact: Research shows that while men apply to jobs when they meet an average of 60% of job criteria, women and other marginalized groups tend to only apply when they check every box. So if you think you have what it takes but you’re not sure that you check every box, apply anyway!

 

Create a Job Alert

Interested in building your career at DoubleVerify? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

Resume/CV*

Accepted file types: pdf, doc, docx, txt, rtf

Cover Letter

Accepted file types: pdf, doc, docx, txt, rtf

Education

Select...
Select...
Select...
Select...
Select...

Let us know where you saw DV

Select...

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in DoubleVerify’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Select...
Select...
Race & Ethnicity Definitions

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select...

Voluntary Self-Identification of Disability

Form CC-305
Page 1 of 1
OMB Control Number 1250-0005
Expires 04/30/2026

Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov/ofccp.

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
Select...

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.